- Paperback: 335 pages
- Publisher: McGraw-Hill Professional (1 Nov 2002)
- Language English
- ISBN-10: 0071386297
- ISBN-13: 978-0071386296
- Product Dimensions: 23.8 x 18.6 x 2.4 cm
- Amazon Bestsellers Rank: 2,287,629 in Books (See Top 100 in Books)
- See Complete Table of Contents
Did you know you can trade in your old books for an Amazon.co.uk Gift Card to spend on the things you want? Plus, get an extra £5 Gift Certificate when you trade in books worth £10 or more before June 30, 2012. Visit the Books Trade-In Store for more details. |
Product details |
More About the Author
Product Description
Product Description
Everything telecom professionals need to know about using SMS on mobile devices, and the incredible financial possibilities of doing so.
From the Back Cover
Wireless Messaging
* It’s “instant messaging” anywhere you go
* For cell phones, PDAs and pagers
* Great for corporate and individual users alike
* Less expensive than phone calls
* A worldwide success story!
* It’s “instant messaging” anywhere you go
* For cell phones, PDAs and pagers
* Great for corporate and individual users alike
* Less expensive than phone calls
* A worldwide success story!
UNDERSTAND WHY WIRELESS MESSAGING IS THE NEXT COMMUNICATIONS PHENOMENON
A booming worldwide craze—with more than 850 million messages exchanged during one month in the U.K. alone—wireless messaging, like SMS, EMS, and MMS, is now ready to conquer the U.S. market. This guide for telecom professionals tells you what you want to know about wireless messaging without getting mired in technical details. From mobile e-commerce applications, technical and architectural components, and the standards that have made SMS a success abroad, Wireless Messaging Demystified provides the vital details you want.
You must read this book if—
* You want the hows, whys, and wherefores of i-mode’s conquest of Japan and SMS’s triumph around the globe
* You need to know how SMS fits with IM and other emerging wireless messaging technologies
* You want to discover profitable mobile e-commerce applications from automatic meter reading to getting a soda from a vending machine
* You desire details on development, implementation, and rollout of EMS and MMS for the general population and the enterprise
* You require answers on privacy, and how 3G will impact wireless messaging
* You can’t get enough information on the newest trends transforming wireless communications
The easiest way to investigate why wireless messaging is one of the biggest communications successes ever, Wireless Messaging Demystified is the only guide you need to fully understand everything about instant messaging, mobile commerce, and wireless location-based services.
Inside This Book
(Learn More)
First Sentence
A great deal has happened in the past 10 years to completely transform the wireless industry. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
A great deal has happened in the past 10 years to completely transform the wireless industry. Read the first page
Explore More
Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organise and find favourite items. |
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Reviews
There are no customer reviews yet on Amazon.co.uk.
5 star
4 star
3 star
2 star
1 star
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
5 reviews
16 of 16 people found the following review helpful
Demystifying but not thorough.
10 Aug 2003
Format:Paperback
I was disappointed that this book included practically nothing on the actual SMSC handshaking and protocols, nor about actual SMS, EMS, or MMS specifications, etc.. The book seems geared very much towards management types who are trying to decide whether or not to implement mobile messaging in their business strategy. The history of SMS and case studies of successful text messaging business implementations get focus. It is not a practical reference for an actual developer and provides next to nothing in technical information.
16 of 17 people found the following review helpful
Badly written
10 Mar 2003
Format:Paperback
This book was written in a hurry to catch the SMS wave and it stinks from it. Many chapters were written by different people with different styles of writing, some more eloquent than others. Consequenty it makes for bad reading.
It contains numerous inaccuracies and extensive reptition. Clearly nobody did a proper job editing this book in its entirety to create a common style of writing or at a minium, technical and commercial accuracy. Donald J. Longueuil did himself a disservice by putting his name to this.
Each of the authors has their own bias (based upon who they work for) and this comes out clearly in the book. Thiis book esentially becomes a series of sales pitches, rather than a truely independant overview of the SMS/EMS/MMS market.
All in all very disappointing and a complete waste of money.
2 of 7 people found the following review helpful
An excellent book. A must have!
23 Jan 2003
Format:Paperback
It also contains a great deal of useful information on mobile payment services.
Were these reviews helpful?
Let us know
Listmania!
Look for similar items by category
- Books > Business, Finance & Law > Management > Management Skills > Communication & Presentation > Email
- Books > Computing & Internet > Networking & Security > Wireless
- Books > Science & Nature > Engineering & Technology > Electronics & Communications Engineering > Electronics Engineering
- Books > Science & Nature > Engineering & Technology > Electronics & Communications Engineering > Telecommunications
- Books > Science & Nature > Engineering & Technology > Electronics & Communications Engineering > Telephone & Wireless Technology
- Books > Scientific, Technical & Medical
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
