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Winning New Business: Essential Selling Skills for Non-Sales People [Paperback]

Richard Denny (Author)

4.7 out of 5 stars See all reviews (6 customer reviews)

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Product details

Paperback: 160 pages
Publisher: Kogan page (3 Feb 2010)
Language English
ISBN-10: 0749459883
ISBN-13: 978-0749459888
Product Dimensions: 21.8 x 13.6 x 1.3 cm

Average Customer Review: 4.7 out of 5 stars See all reviews (6 customer reviews)

Amazon Bestsellers Rank: 215,574 in Books (See Top 100 in Books)

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Richard Denny

Product Description

Review

The master of professional salesmanship.

the times

the uk s guru of motivation.

the daily mail

the millionaire maker.

birmingham post and mail

richard s plain speaking style brings basic and important concepts to life. if you want to be a winner in business and life, then this is an excellent investment of capital and time. enjoy the journey.

martin allison, head of international banking services, royal bank of scotland plc

richard denny is the master of motivation. i would not be where i am today if it were not for richard denny.

rosemary conley, the uk s leading diet and fitness expert

denny motivates and inspires from the first page until the last, giving you the ability and confidence to succeed.

making money

winning new business is for all those people who have to get new clients and customers but don t get selling.

cotsworld journal

once you start reading what is on offer it is not difficult to realise why richard denny has been described as the master of motivation.

birmingham post, 23 february 2008

--The Times

The UK'S Guru of Motivation --The Daily Mail

The excellent practical tips in this book will assist and motivate even the most reluctant. --Mike Crawford, General Manager Service, ABB Limited

Making Money

"Denny motivates and inspires from the first page until the last, giving you the ability and confidence to succeed." --This text refers to the Hardcover edition.

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Inside This Book (Learn More)

Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt

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Most Helpful Customer Reviews

2 of 2 people found the following review helpful

Practical, Sensible, Exciting! 30 Mar 2011

By andyevsco

Format:Paperback

A cracking little book!
As someone who always fought shy of sales and sales people, it came late to me that so much of life is about selling - selling yourself to get a job; selling projects and tasks to work colleagues; and, yes, selling to potential money-paying customers.
This book was spot on - very practical in its advice, sensible in its 'no pressure' sales position. It does also instill a sense of excitement, to be in this position of winning new business, armed with the tools and ideas to make things happen.
Worth buying - especially with the 'money back guarantee' on the back of the book!

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5 of 6 people found the following review helpful

Pragmatic, sensible and easy to read 30 Oct 2007

By K. Norman

Format:Hardcover

A great book that reworks Denny's thoughts on selling for all those people who find themselves saying "I never became a solicitor/banker/accountant/vet/dentist/other (delete as appropriate) to sell." The contention that selling is a skill (rather than a black art) that can be developed with practise is sound as is the framework approach to ensure sales success.

A sound, pragmatic and sensible book that anybody with sales targets but little other support should devour!

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4 of 5 people found the following review helpful

A book for reluctant sales people 30 Oct 2007

By T. Lyon

Format:Hardcover

I guess that when most of us took a job or joined a profession it did not occur to us that part of the role would be to sell. If you find yourself in this situation this book will really help. Richard Denny writes in a very readable style well supported by examples. It all made sense to me and really 'demystified' the business of selling. I have used the techniques that Richard suggests and they work!

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Most Recent Customer Reviews

Very good so far

Yep, go with this, I haven't read it all, in fact I read it sitting in traffic on the way to work, perhaps not a good ida, but it is worth the read, I probably should wait until I... Read more

Published 15 months ago by Avril

New hints among the usual ones

When I bought the book I was hoping for something more than just the usual hints for success. The truth is that most of what we can find in this type of books ends up being common... Read more

Published 18 months ago by sergio.viana

Richard Denny - Winning New Business

I find sales books can be so much smoke and mirrors. I found this one to be practical, to the point and very useful - a joy!!!!!

Published on 5 Nov 2007 by N. Cullingford

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