- Hardcover: 160 pages
- Publisher: Kogan page (3 Oct 2007)
- Language English
- ISBN-10: 0749450096
- ISBN-13: 978-0749450090
- Product Dimensions: 21.6 x 14.2 x 2.4 cm
- Average Customer Review: 4.7 out of 5 stars See all reviews (6 customer reviews)
- Amazon Bestsellers Rank: 332,146 in Books (See Top 100 in Books)
- See Complete Table of Contents
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More About the Author
Product Description
Review
"The master of professional salesmanship." The Times "The UK's guru of motivation." The Daily Mail "The millionaire maker." Birmingham Post and Mail "The excellent practical tips in this book will assist and motivate even the most reluctant." Mike Crawford, General Manager Service, ABB Limited "Richard's plain speaking style brings basic and important concepts to life. If you want to be a winner in business and life, then this is an excellent investment of capital and time. Enjoy the journey." Martin Allison, Head of International Banking Services, Royal Bank of Scotland plc "Richard Denny is the master of motivation. I would not be where I am today if it were not for Richard Denny." Rosemary Conley, the UK's leading diet and fitness expert "Denny motivates and inspires from the first page until the last, giving you the ability and confidence to succeed." Making Money "Winning New Business is for all those people who have to get new clients and customers but "don't get selling." Cotsworld Journal "Once you start reading what is on offer it is not difficult to realise why Richard Denny has been described as "the master of motivation." Birmingham Post, 23 February 2008
Making Money
"Denny motivates and inspires from the first page until the last, giving you the ability and confidence to succeed."
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful:
5.0 out of 5 stars
Practical, Sensible, Exciting!,
This review is from: Winning New Business: Essential Selling Skills for Non-Sales People (Paperback)
A cracking little book!
As someone who always fought shy of sales and sales people, it came late to me that so much of life is about selling - selling yourself to get a job; selling projects and tasks to work colleagues; and, yes, selling to potential money-paying customers. This book was spot on - very practical in its advice, sensible in its 'no pressure' sales position. It does also instill a sense of excitement, to be in this position of winning new business, armed with the tools and ideas to make things happen. Worth buying - especially with the 'money back guarantee' on the back of the book!
4 of 5 people found the following review helpful:
5.0 out of 5 stars
A book for reluctant sales people,
By
This review is from: Winning New Business: Essential Selling Skills for Non-Sales People (Hardcover)
I guess that when most of us took a job or joined a profession it did not occur to us that part of the role would be to sell. If you find yourself in this situation this book will really help. Richard Denny writes in a very readable style well supported by examples. It all made sense to me and really 'demystified' the business of selling. I have used the techniques that Richard suggests and they work!
4 of 5 people found the following review helpful:
5.0 out of 5 stars
Pragmatic, sensible and easy to read,
By
This review is from: Winning New Business: Essential Selling Skills for Non-Sales People (Hardcover)
A great book that reworks Denny's thoughts on selling for all those people who find themselves saying "I never became a solicitor/banker/accountant/vet/dentist/other (delete as appropriate) to sell." The contention that selling is a skill (rather than a black art) that can be developed with practise is sound as is the framework approach to ensure sales success.
A sound, pragmatic and sensible book that anybody with sales targets but little other support should devour!
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