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Winning!
 
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Winning! (Paperback)

by Clive Woodward (Author)
3.8 out of 5 stars See all reviews (24 customer reviews)
RRP: £9.99
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Winning! + Mind Games: Inspirational Lessons from the World's Finest Sports Stars + The Lombardi Rules: 26 Lessons from Vicni Lombardi--The World's Greatest Coach: 26 Lessons from Vince Lombardi - the World's Greatest Coach (McGraw-Hill Professional Education Series)
Price For All Three: £17.47

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Product details

  • Paperback: 496 pages
  • Publisher: Hodder Paperbacks; Revised edition (6 Jun 2005)
  • Language English
  • ISBN-10: 034083630X
  • ISBN-13: 978-0340836309
  • Product Dimensions: 19.2 x 12.8 x 3.8 cm
  • Average Customer Review: 3.8 out of 5 stars See all reviews (24 customer reviews)
  • Amazon.co.uk Sales Rank: 10,505 in Books (See Bestsellers in Books)

    Popular in this category:

    #7 in  Books > Sports, Hobbies & Games > Rugby (Union & League)

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Product Description

AMAZON.CO.UK
Clive Woodward was at the helm when English rugby union triumphantly heaved itself from the boozy, pot-bellied mire of amateurism to the top of the professional game at the 2003 World Cup in Australia. And in Winning he makes a robust, cogent and at times brilliant argument for taking the lion's share of the credit. As sports autobiographies go this is an extraordinary book, part personal memoir and part historical revision, of course - Woodward is not backward in correcting his critics or laying bare the politics that shroud top-level sports managers. But what sets it apart is that the former England coach presents a detailed analysis of the man-management and coaching theories that underpinned the success, in what is effectively a case study in winning. To this end there is an abundance of diagrams, flow charts and 'key rules' which at first glance will have a worryingly familiar look to anyone who's ever sat through a motivational business seminar. They formed the day-to-day intellectual touchstones that were the foundation of the Woodward era, covering the 75 matches between November 1997 and that famous victory in the Telstra Stadium. And in a sporting turn-up akin to Jonny Wilkinson's last-ditch drop-goal that felled the Aussies in Sidney, Woodward takes these unpromising raw ingredients and delivers a genuinely engrossing read: a how-to manual for aspiring coaches and an unique insight for fans. The tone is occasionally bombastic - whatever the veracity of their substance, one or two of the recounted conversations ring about as true as an episode of Acorn Antiques, but somehow it doesn't get in the way. Midway through the book, there's a rather peculiar "Author's note about confidentiality" in which Woodward claims that he will never: "show any player or member of the management in any sort of bad light". Not fashionable and frankly not much fun, but arguably entirely in keeping with the Winning philosophy . And you can't argue with results, can you?--Alex Hankin --This text refers to an out of print or unavailable edition of this title.

Daily Express
'Very different to pretty much any sporting autobiography on the market… Fascinating.'

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Customer Reviews

24 Reviews
5 star:
 (10)
4 star:
 (8)
3 star:
 (2)
2 star:    (0)
1 star:
 (4)
 
 
 
 
 
Average Customer Review
3.8 out of 5 stars (24 customer reviews)
 
 
 
 
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12 of 14 people found the following review helpful:
4.0 out of 5 stars Still worth reading, despite the Lions debacle, 31 Aug 2005
By R. S. Stanier "Robert Stanier" (London) - See all my reviews
(TOP 1000 REVIEWER)    (REAL NAME)   
Since the Lions tour, Woodward's stock has plummeted, so is this guide to elite management still worth reading?
I would say, Yes, and you can actually begin to see why his approach worked with England and not with the Lions.
The basic thesis is that English rugby for decades could not think 'outside the box' and, with his business background, Woodward helped them to do this. That, combined with a relentlesss commitment to innovation, means that England were given every chance of winning the 2003 World Cup.
It's written for the cross-over business/ sports market, but is pretty accessible even if you have little interest in the other of these two areas. As a result, there's less player assessment than a rugby fan might hope for (though, reading between the lines, there are a few titbits: Woodward feels Phil de Glanville and maybe even Jeremy Guscott (hard to be sure on this), for example, held back the team.)
What's impressive about Woodward is his drive to try any route (eye coaching, training with the marines, redecorating the changing rooms) to give England the edge and his commitment to innovating, rather than just simply copying what the All Blacks were doing. A good example is changing shirts at half-time. It's still, let's face it, a pretty wacky idea, but it not only worked, but has been copied across the world.
He is also prepared to rethink the whole sport: instead of 'backs' and 'forwards', the game should be divided into 'attack' and 'defence'. And why not get a specialist kicking coach?
It's obvious now, but it wasn't before Woodward. And I would be very interested to see how he gets on in football (which he reveals is his first and true love). I feel certain he would get a specialist 'heading' coach, a 'taking penalties' coach, a 'corners' coach etc. And, frankly, I bet football teams would benefit as a result. Football's got all this money: why on earth aren't they doing this kind of coaching?
The key thing is, his approach takes time, so it will work in a football club, but not with an international team, unless they change the structure of the game.
It's noteworthy how much England cricket has learnt from the way Woodward structured the rugby team, and we seem to be getting the benefits of that now.
Woodward is far from perfect. He's a bit zealous in proclaiming the usefulness of some of his odder innovations, but at least he tries things out. And he was a crucial part in getting England to win the World Cup in 2003.
A very good book, that has made me think about what I could do consistently to improve my own performance at work, as well as leaving me with the warm glow of reliving the World Cup triumph.
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4 of 4 people found the following review helpful:
5.0 out of 5 stars Inspiring and informative, 24 Nov 2004
By T. Bently "tbently" (Berkshire, England) - See all my reviews
(TOP 1000 REVIEWER)    (REAL NAME)   
Winning! is an unusual combination. It functions as a biography of Woodward, a history of the English rugby team's World Cup campaign and an analysis of management mehods used by the author in both in his business and coaching careers.

There is such a lot of material here that interest never wanes. I enjoyed the description of Woodward's early life and he doesn't pull his shots when it comes to the horrors of being denied football (his first love) whilst attending boarding school. He comes across as a much more likeable, humorous and maverick character than I had supposed.

Overall it's well-written and clearly structured. Woodward doesn't mind poking fun at himself and his very English love of tea, golf and Radio 4. A few dozen well-chosen colour photos add interest and stir memories of the historic victory.

There are some jarring notes. Woodward repeats a couple of phrases to the point of tedium: "He is on record as saying..." certainly got on my nerves and he devotes a whole page to a stilted poem sent in by a fan. Also some of the organisational charts he uses to illustrate his management thinking are a bit simple-minded to say the least.

Overall though this was an inspirational and entertaining read. Die-hard rugby fans may not learn much that's new to them but I'd go as far as saying it's about the best sports book I've read since It's Not about the Bike.

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4 of 4 people found the following review helpful:
5.0 out of 5 stars Excellent read - could not put it down!, 16 Nov 2004
As a Springbok supporter, Clive Woodward and his team have often been subject to much vitriol from yours truely in the "heat of battle"! However, putting allegiances aside, I decided to buy Woodward's book and was pleasantly surprised by it. Not only is it highly entertaining and easy to read but contains a lot of insightful information on the philospohies and techniques that moulded England into a winning team. Many of Woodward's successful methods are generic enough to be applied to any team, be they in sport or in business. I think this book is a must read not only for the rugby enthusiast but also for anyone interested in the areas of individual or team performance, motivation and leadership.
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Most Recent Customer Reviews

4.0 out of 5 stars Building winning
I started this book expecting the gossip, half baked platitudes of the world champions' coach and the mantra of 'my family has always been the most important etc'. Read more
Published 14 months ago by James Field

4.0 out of 5 stars This is not a review of the Lyons tour
Anyone who has built a high performing team will know it does not happen overnight. This is an insight into the building of the winning team that led to a national celebration... Read more
Published on 2 Dec 2006 by Shaun Bradbury

5.0 out of 5 stars Sports Book & Management Book - Bargain!
I was lucky enough to review a signed copy of this book from Clive himself as he did a speech at our annual corporate event. Read more
Published on 4 Sep 2006 by Mark Beech

1.0 out of 5 stars Bad for Rugby
My personal opinion is that he was bad for rugby, confirmed by the Lions tour. So I would not be buying his book.
Published on 31 Aug 2006 by Rubgy Supporter

4.0 out of 5 stars Worth the read
I just finished reading this book. The content of the book should not be judged by Clive's performance on the Lions tour. Read more
Published on 26 Jan 2006

3.0 out of 5 stars Thanks for the Memories - but a little too coy
The irony of it ! I read this book at the same time that Sir Clive's British Lions team were getting mangled by the All Blacks of New Zealand. Read more
Published on 24 Aug 2005 by Mr. D. Clark

5.0 out of 5 stars Not just for those who worship rugby!
Clive Woodwards biography truly is 'Winning'.

Not just an insight into the world cup, but a book full of business knowledge and insight for use in any industry. Read more

Published on 22 Aug 2005

1.0 out of 5 stars Sequel: 'Loosing?'
Clive certainly set himself up here: the debacle of the management of the 2005 Lions rather contradicts the premise of the this book, regarding his abilities as a manager. Read more
Published on 19 Aug 2005

4.0 out of 5 stars Not just a Rugby Book
I was recommended this book by a rugby fan friend who thought I might enjoy the 'business' aspect of Clive's management style. Read more
Published on 28 Jul 2005 by C. Killick

1.0 out of 5 stars All of a piece
We are now all waiting for the post Lions sequel called "Losing". This book is all of a piece with the Lions tour which Clive Woodward treated as an opportunity for further self... Read more
Published on 9 Jul 2005 by Mr. S. Ryan

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