There's nothing luxurious about this rug. Everything about it though is ok: feels ok under bare feet. The reason for my 5 stars is that it is thin enough to fit under a door with only 10mm clearance to the floor. The other big plus is the size - love the larger coverage of the bathroom floor. One more: it doesn't slide on the ceramic tile floor.
About the colour: I needed a light colour, white or off white, so I got "sugar white". Which is a yellowish beige, no white in it whatsoever. Definitely darker than the Amazon picture.
All in all, very happy we finally have a bathmat that fits under the bathroom door!