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Why Didn't I Think of That?: Think the Unthinkable and Achieve Creative Greatness
 
 
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Why Didn't I Think of That?: Think the Unthinkable and Achieve Creative Greatness [Hardcover]

McCoy JR.
3.7 out of 5 stars  See all reviews (3 customer reviews)

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Product details

  • Hardcover: 299 pages
  • Publisher: Prentice Hall; 1 edition (18 July 2000)
  • Language English
  • ISBN-10: 0735202575
  • ISBN-13: 978-0735202573
  • Product Dimensions: 23.8 x 15.9 x 2.7 cm
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Bestsellers Rank: 499,964 in Books (See Top 100 in Books)

More About the Author

Charles W. McCoy
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Product Description

Product Description

For all entrepreneurs and nonfinancial professionals with budget and/or P&L responsibilities, this indispensable guide provides the basics necessary to make a solid contribution to the financial goals and success of their company.

Comprehensive and accessible, managers in non-financial areas -- sales, marketing, production, and others -- will readily understand the meaning of financial terms and concepts, statements, and ratios, but more importantly, they will discover how they affect the operations of a business or corporation.

This revised and expanded 3rd edition has retained its easy-to-read approach and broad coverage of equity, ratio analysis, balance sheets, future profits, lifo, liquidations, asset valuation, cash flow statements, capital leasing, liabilities, present value and operating leverage. In addition, six new chapters covering basic tax concepts, capital structure, business plans, working capital management and banking relationships, accountability and control, and personal finances have been added. Updates for the latest tax and account rule changes have been incorporated throughout the book. New to the CD-ROM are interactive Excel templates that allow readers to immediately apply many of the concepts and techniques discussed throughout the book and hyperlinks that will take the reader to relevant websites with just one click of the mouse. It also contains the complete -- thoroughly searchable -- text.

About the Author

Charles W. McCoy is a judge at the Los Angeles Superior Court, California's highest court. In addition to his judicial duties, he serves as an adjunct professor at two law schools: Pepperdine University of School of Law, where he teaches courses on decision-making and trial practice; and Southwestern University School of Law, where he teaches trial advocacy.

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First Sentence
I watched from my seat on the bench as Tucker, leaning heavily on his crutches, hobbled awkwardly across the courtroom floor and allowed the bailiff to help him safely up to the witness stand. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most Helpful Customer Reviews
46 of 54 people found the following review helpful
By A Customer
Format:Hardcover
Page after page in this book bristles with anecdotal evidence of the obvious: that critical thinking pays, while uncritical thinking bodes disaster. But who ever would have guessed that a book on critical thinking could be, not just cerebrally challenging, but pleasurable as well? From law to business, from the Bible to the checkered history of war, there is sheer joy in eavesdropping on the best and worst of human thinking. I confess I found myself too mentally lazy and impatient to solve the scores of brain-twisters and visual conundrums generously provided throughout the book (lending embarrassing support to McCoy's basic thesis), but I was clearly inspired to use my mental capabilities and intuition in far more productive ways than in the past. The key word being inspired. McCoy has that gift. Which is why he wrote the book, and-ruefully-I didn't. As an author myself, page after page I kept saying to myself enviously, "This book was a great idea. Why didn't I think of that!"
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1 of 1 people found the following review helpful
Excalibur 9 May 2009
By Nosnah
Format:Hardcover
Charles McCoy has written a relatively short and readable book. Informed by his years of experience including time as a judge in the Los Angeles Superior Court he's given structure to help find workable and sound solutions to complex issues. Perception, Deliberation, Quality and Systematic Thinking, Imagination, Intuition, Empathy and Careful Consideration - each one of the eight chapters could be used as a basis for a teaching or learning opportunity. Useful demonstrations and anecdotes bring home the ideas he descibes. I've yet to fully put into practice but at last I've found a tool that will help find a way through "the woods and the trees"; feeling perhaps as Arthur may have felt when he withdrew Excalibur the sword set in stone and was recognized as a King in England!
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3 of 27 people found the following review helpful
Clever title 24 April 2004
By A Customer
Format:Hardcover
Clever title. Clever, self-centered thought processes. Presents a how tobamboozle the other guy type of stilted logic.
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