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Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround
 
 
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Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround [Hardcover]

Louis V., Jr. Gerstner
4.4 out of 5 stars  See all reviews (5 customer reviews)

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Product details

  • Hardcover: 384 pages
  • Publisher: HarperBusiness (Nov 2002)
  • Language English
  • ISBN-10: 0060523794
  • ISBN-13: 978-0060523794
  • Product Dimensions: 23.3 x 15.8 x 3.2 cm
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: 265,364 in Books (See Top 100 in Books)

More About the Author

Louis V. Gerstner
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Product Description

Review

"[Lou Gerstner] has the substance of a genuine and ... interesting story."--Wall Street Journal --This text refers to the Paperback edition.

Product Description

"Who Says Elephants Can't Dance?" sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey, American Express, RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business, at any level. Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies. --This text refers to the Paperback edition.


Inside This Book (Learn More)
First Sentence
On December 14, 1992, I had just returned from one of those always well-intentioned but rarely stimulating charity dinners that are part of a New York City CEO's life, including mine as CEO of RJR Nabisco. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

Most Helpful Customer Reviews
2 of 2 people found the following review helpful
By Rolf Dobelli TOP 500 REVIEWER
Format:Paperback
Legendary CEO Louis V. Gerstner Jr. pulled off the turnaround of the century by bringing IBM back from near bankruptcy. He completely remade IBM, a monumental task considering its size, its hallowed traditions and mission, its strong corporate culture, and the remarkable challenges it faced in a rapidly evolving marketplace. He details the steps he took to resurrect IBM and restore its legendary leadership position, and he explains why he chose a bold, risky path to strengthen and unify the iconic company when astute observers believed it had become an irrelevant corporate relic. Gerstner says that even though he wasn't an author, he decided not to use a ghostwriter. Be glad he stuck with his own voice. getAbstract finds that he has written a superior business book: analytical, well organized, focused and methodical - a work of masterful storytelling in straight-shooter prose. Current and aspiring CEOs can learn from Gerstner's war stories and from his visionary leadership. This may be an ironic twist, considering Gerstner's famous quote that IBM didn't need vision - it needed superior strategizing and marketplace performance. As it turns out, he supplied all that and vision, too.
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2 of 2 people found the following review helpful
Format:Hardcover
Louis Gerstner, In my opinion, tells a compelling story of his experience, leading the amazing "turn-around" of this behemoth, ... IBM a commecial-Industrial Dinosaur, rushing to its' extinction!
Gerstner details the defying approach he was able to employ, with the help of others who, also, were able to "see the woods for the trees" and did what was necessary ... not, what was possible!

I found it to be a fine account of corporate bravery, informed determination & exceptional leadership, in the face of great uncertainty. I recommend it as an excellent text of how, in the face of adversity, with the correct insight, ability and determined belief, even an overwhelming commercial culture which has lost its way, and its purpose, can again have its great assets gainfully deployed.
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A great read 8 April 2012
By ChrisA
Format:Kindle Edition|Amazon Verified Purchase
A wonderfully well written story of the IBM turnaround that has so many great leadership and business ideas without having to read one of those dreadful expert business books
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