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What's Mine Is Yours: How Collaborative Consumption is Changing the Way We Live Paperback – 3 Feb 2011


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Product details

  • Paperback: 304 pages
  • Publisher: HarperCollins Business (3 Feb 2011)
  • Language: English
  • ISBN-10: 0007395914
  • ISBN-13: 978-0007395910
  • Product Dimensions: 15.2 x 2.2 x 23.3 cm
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (18 customer reviews)
  • Amazon Bestsellers Rank: 83,730 in Books (See Top 100 in Books)

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Review

“People are normally trustworthy and generous, and the Internet brings the good out far more than the bad. That’s the big observation from my day job, customer service, for fifteen years. We’re seeing an explosion of modest businesses where people help each other out via the Net, and What’s Mine is Yours tells you what’s going on, and inspires more of the same.”
– Craig Newmark, Founder of Craigslist

“What can the next wave of collaborative marketplaces look like? Botsman and Rogers answer this question in a highly readable and persuasive way. Anyone interested in the business opportunities and social power of collaboration should consider reading this book.”
– Tony Hsieh, author of Delivering Happiness and CEO of Zappos.com, Inc.

“After listening to a thousand tirades against the excesses and waste of consumer society, What’s Mine Is Yours offers us something genuinely new and invigorating: a way out. Anyone interested in the emerging economics of collaboration will want to read this profoundly hopeful book.”
– Steven Johnson, author of The Invention of Air and The Ghost Map.

“At a moment of general gloom, Rachel Botsman and Roo Rogers have offered a convincing, charming and in every sense collaborative account of how the new networks that have disrupted our lives are also likely to alter them, and entirely for our good. They offer not just a prescription for parts of our ailing economy, but a new vision of what ‘consumerism’ can be: not just a form of slavery to objects, but a thing in itself positive, progressive and pleasure-giving.”
– Adam Gopnik, author of Paris to the Moon and Through the Children's Gate

"Much of what we most value is created with other people, through relationships. Friendship, care, love, recognition are not delivered to us in a package. That's why What's Mine Is Yours charting Collaborative Consumption is such a vital guide to how we can live more successfully. "
- Charles Leadbeater, author of We-Think

About the Author

Rachel writes, consults, and speaks on the power of collaboration and sharing, and on how it can transform the way we live. She received her BFA (Honors) from the University of Oxford, and undertook her postgraduate studies at Harvard University. She has consulted to businesses around the world on brand and innovation strategy and is a former director at the William J. Clinton Foundation.

Roo is a serial entrepreneur with five successful startups currently in the marketplace. He is currently the director of Redscout Ventures. Roo has a BA from Columbia College and a Masters in Economics from University College London. Roo sits on the board of two nonprofits: Médecins du Monde UK and The Bronx Community Charter School.


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22 of 23 people found the following review helpful By Jezza on 18 Feb 2011
Format: Paperback
Hats off to Rachel Botsman and Roo Rogers for writing this. They've synthesized and evangelized some disparate trends to show that there is something in common underlying them - a rejection of stuff in favour of services on the one hand, and relationships on the other. They've linked this to the sustainability agenda (because the production, consumption and disposal of stuff is wrecking the planet), and to the happiness agenda (because having more stuff doesn't make you happy, any more than eating more stuff does).

They distinguish between three different kinds of collaborative consumption - Product Service Systems (buying a service - like a rental car instead of a product); Redistribution Markets (like Ebay, but also Freecycle - to move stuff between people instead of making or trashing stuff); and Collaborative Lifestyles (the exchange of intangible assets like skills and time in moneyless contexts).

The book has a long introduction on how we got to here - the genesis of advertising and the creation of wants, planned obsolescence, and so on. The downside of this is it feels a bit padded - as with a lot of books about the new economy, what could have been a tight magazine article or series of blog posts has been blown out to make a book. Although it contains some fairly contemporary stuff, it's already out of date - no mention of Cameron's "Big Society", for example. It's very anglo-american too; does nothing like this happen in Europe? Don't they do this sort of thing all the time in the developing world?

It's also a bit boosterish.
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1 of 1 people found the following review helpful By Marc on 9 May 2011
Format: Paperback
Excellent book with a story to tell that will encompass everyone's lives in future. A must-read and a geart investment in time!
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1 of 1 people found the following review helpful By yours2share on 18 Mar 2011
Format: Paperback
I've just finished reading this book: it's thought-provoking and highly readable. Many of its peers are the former, but rarely the latter, and for this reason I'll admit that I was putting off reading it, even though it's a must read for me. So I was pleasantly surprised when I read it cover to cover in a day: couldn't put it down.

First of all it lays out the context for the need for change: why we're in this un-sustainable mess and why it doesn't need to be this way. Then it leads you through the major ways we can reduce consumption: product service systems (new services like car clubs and ride sharing), redistribution markets (ebay, freecycle, swapping) and collaborative lifestyles (co-working, landsharing). What distinguishes it from so many earnest tomes telling us to reduce waste, reduce consumption, be good and wear a hairshirt, is that it understands that this revolution has to be lead by consumer demand and great design, and that excellent profits are there to be made by companies who understand this. Given the enormity of the issues facing our planet, it is also hugely optimistic.

I found the sections on trust particularly useful and I'm waiting to see the first reputation platform emerge, bringing together our reputations on ebay, zopa, couchsurfing, relayrides etc. For me the only area of sharing that wasn't really covered was the creation of private syndicates and sharing of large assets between small groups of private individuals.

There must be two editions of the book as the one I read did cover many UK/European websites.

If you want to do your bit for the planet, understand the role of the internet plays in this, or find out where your company should be heading, I strongly recommend it.
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Format: Kindle Edition Verified Purchase
Considering the book is encouraging us to live as a community it doesn't ever force you to believe in their views, it simply offers the facts and reasons why it is considered the future. I would recommend the boom to anyone who is wanting to expand their world and view on design, in particular a budding designer. There were some sections which I felt were repeated over but never fully explained, which allows the user to then g on and expand their own reading but for me I like it all in one place. An easy read for those info junkies out there! Would recommend!
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By diane mckaye on 11 Mar 2014
Format: Paperback Verified Purchase
really interesting read on how to create a more sustainable world with extensive case studies on various shared economy businesses
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Format: Hardcover Verified Purchase
amazing book that really made me think about how i use things and how i can reduce my impact on the world.
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A new trend that has been gathering pace for some time now. Botsman gives an excellent overview and in depth look at the growing trend. I see it as having a huge impact as it grows. If you're interesting in this subject, or just new business ideas and trends check this book out.
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By J. L. King on 11 Jun 2013
Format: Kindle Edition Verified Purchase
Very interesting indeed! I guess collaborative sharing will include a myriad of other influences that will inform the choices we make in the future.
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