What a Great Idea! 2.0 and over 2 million other books are available for Amazon Kindle . Learn more
Buy Used
£1.77
+ £2.80 UK delivery
Used: Good | Details
Sold by owlsmart_usa
Condition: Used: Good
Comment: Good clean copy with no missing pages might be an ex library copy; may contain marginal notes and or highlighting
Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

What a Great Idea! 2.0: Unlocking Your Creativity in Business and in Life Paperback – 15 Jun 2007

1 customer review

See all 3 formats and editions Hide other formats and editions
Amazon Price New from Used from
Kindle Edition
"Please retry"
Paperback
"Please retry"
£5.35 £1.77

Special Offers and Product Promotions

  • Win a £5,000 Amazon.co.uk Gift Card for your child's school by voting for their favourite book. Learn more.
  • Prepare for the summer with our pick of the best selection for children (ages 0 - 12) across Amazon.co.uk.


Win a £5,000 Amazon.co.uk Gift Card and 30 Kindle E-readers for your child or pupil's school.
Vote for your child or pupil(s) favourite book(s) here to be in with a chance to win.

Product details

  • Paperback: 256 pages
  • Publisher: Sterling; Rev Ed edition (15 Jun. 2007)
  • Language: English
  • ISBN-10: 140274188X
  • ISBN-13: 978-1402741883
  • Product Dimensions: 23.2 x 19.3 x 2.1 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,270,793 in Books (See Top 100 in Books)

More About the Author

Discover books, learn about writers, and more.

Customer Reviews

4.0 out of 5 stars
5 star
0
4 star
1
3 star
0
2 star
0
1 star
0
See the customer review
Share your thoughts with other customers

Most Helpful Customer Reviews

By Jurgen Wolff on 25 April 2010
Format: Paperback
Length: 1:33 Mins
I didn't know he'd done a second edition but the first is a classic--to the point that some of the methods may seem familiar because so many others copied them later. A sixty-second review of some of the key points, by Jurgen Wolff, author of "Creativity Now!" Creativity Now: Get Inspired, Create Ideas and Make Them Happen - Now!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Most Helpful Customer Reviews on Amazon.com (beta)

Amazon.com: 11 reviews
7 of 7 people found the following review helpful
Kudos 22 April 2007
By Michael Michalko - Published on Amazon.com
Format: Paperback
I'm the author of Thinkertoys: A Handbook of Creative-Thinking Techniques and other books on and about creative thinking and as such I pretty much read everything that is published these days. This book by Chic Thompson is truly an outstanding book. If you interested in becoming more creative in business, this book is your ticket.
5 of 5 people found the following review helpful
Love it, really gets you thinking. 5 Mar. 2008
By M. E. Martin - Published on Amazon.com
Format: Paperback Verified Purchase
Really good book, easy read. You have to be somewhat brave to actually try the techniques in your office, but it can pay off. I find myself looking for innovation in my personal life too now.
3 of 4 people found the following review helpful
This book is substantially the same book as the earlier edition. There are no new insights! 22 May 2007
By Lee Say Keng - Published on Amazon.com
Format: Paperback
What a Great Idea! 2.0: Unlocking Your Creativity in Business and in Life
by Chic Thompson

When the first edition of 'What a Great Idea' was released in the mid-nineties, I was actually overwhelmed by a few exciting stuff in the book:

- an exclusive & relatively exhaustive interview with Dr Yoshiro Nakamatsu, inventor extraordinaire from Japan, with more than 3,000 inventions to his credit; it was great fun to read about his creative antics & productive idiosyncracies; incidentally he also invented the Love Jet Spray, a no-side-effect alternative to Viagra!

- an exposition on 'Killer Phrases' & 'Fight Back Phrases' which eventually led me to procure the author's second book, 'Yes, But...The Top 40 Killer Phrases & How You Can Fight Them';

[For the uninitiated:

a Killer Phrase: n. 1. A knee-jerk response that squelches new ideas; most commonly said by bosses, parents, and government officials. 2. A threat to innovation.

Fight Back Phrase: n. 1. words that launch ideas into reality; usually said by achievers, leaders, and entrepreneurs. 2. the self talk of champions.]

- introduction of the idea mapping process, the author's unique variation of mind-mapping, which goes beyond the traditional Buzan routines;

I recently read his supposedly & newly revised & expanded edition & regret very much to report that the book is substantially the same book as the earlier edition. The same stuff are still there & there are no new insights or developments for readers.

What a disappointment!
2 of 2 people found the following review helpful
Useful and practical 29 July 2009
By Nigel Collin - Published on Amazon.com
Format: Paperback
A useful and insightful tool for anyone working with creative people or think more creatively.
Nigel Collin
[...]
1 of 1 people found the following review helpful
A classic and well worth your attention 26 April 2010
By Jurgen Wolff - Published on Amazon.com
Format: Paperback
Some of the key points that made the original a classic, reviewed in sixty seconds (more or less) by Jurgen Wolff, author of "Creativity Now!" Creativity Now: Get inspired, create ideas and make them happen now!
Were these reviews helpful? Let us know


Feedback