Start reading What In God's Name on your Kindle in under a minute. Don't have a Kindle? Get your Kindle here or start reading now with a free Kindle Reading App.

Deliver to your Kindle or other device


Try it free

Sample the beginning of this book for free

Deliver to your Kindle or other device

Anybody can read Kindle books—even without a Kindle device—with the FREE Kindle app for smartphones, tablets and computers.
What In God's Name

What In God's Name [Kindle Edition]

Simon Rich
3.6 out of 5 stars  See all reviews (45 customer reviews)

Print List Price: £7.99
Kindle Price: £4.12 includes VAT* & free wireless delivery via Amazon Whispernet
You Save: £3.87 (48%)
* Unlike print books, digital books are subject to VAT.


Amazon Price New from Used from
Kindle Edition £4.12  
Hardcover --  
Paperback £5.59  
Preloaded Digital Audio Player --  
Kindle Summer Sale: Over 500 Books from £0.99
Have you seen the Kindle Summer Sale yet? Browse selected books from popular authors and debut novelists, including new releases and bestsellers. Learn more

Customers Who Bought This Item Also Bought

Product Description


'One of the best American comic novels of the past few years ... a near-perfect work of humour writing strikingly original, edgy but compassionate, and most importantly, deeply hilarious' NPR

'Deliciously funny' -- Kirkus Reviews

'Truly hilarious' -- Observer

'One of the funniest writers in America ... Rich evokes enough of the hellish qualities of Earth (Lynyrd Skynyrd, Walmart, a screenplay for Finnegans Wake) and of the little things that we'll miss (Lynyrd Skynyrd, Walmart, a screenplay for Finnegans Wake) that it feels like a little love letter to the world. Thanks, life. Good of you to let me drop by.' -- Daily Beast

'The super-funny Simon Rich . . . a literary romcom . . . Properly laugh-out-loud funny and sweetly charming. You'll be rooting for the angels to save the world' --Heat

Book Description

How can you help mankind, when they won't help themselves? Welcome to Heaven Inc.

Product details

  • Format: Kindle Edition
  • File Size: 321 KB
  • Print Length: 177 pages
  • Page Numbers Source ISBN: 1846688493
  • Publisher: Serpent's Tail (16 Aug 2012)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B008O5AMP6
  • Text-to-Speech: Enabled
  • X-Ray:
  • Average Customer Review: 3.6 out of 5 stars  See all reviews (45 customer reviews)
  • Amazon Bestsellers Rank: #88,391 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  •  Would you like to give feedback on images?

More About the Author

Discover books, learn about writers, and more.

What Other Items Do Customers Buy After Viewing This Item?

Customer Reviews

Most Helpful Customer Reviews
7 of 7 people found the following review helpful
2.0 out of 5 stars Not very funny 23 Aug 2012
By Mark Shackelford TOP 1000 REVIEWER
Format:Paperback|Vine Customer Review of Free Product (What's this?)
A very short and light story set in Heaven, with a God who can't really be bothered and a range of incompetent Angels making miracles to help a few humans out here and there.

It is supposed to be a comedy, but it didn't make me laugh. The plot was thin and the characters forgettable.
The author has apparently written for US TV - and I guess that shows in the light, fluffy style.
Comment | 
Was this review helpful to you?
6 of 6 people found the following review helpful
5.0 out of 5 stars Rich And Strange 17 May 2013
By Bela Lugosi's Dad VINE VOICE
Format:Paperback|Vine Customer Review of Free Product (What's this?)
Writing comic fiction is hard, reading it is sometimes harder. I started Simon Rich's slender tome with a sense of trepidation, realising that I would be done in about an hour and possibly left with the same sort of pointlessly pigged-out feeling I get from scoffing a whole bumper bag of Revels in front of some terrible horror DVD. I needn't have worried, the Gospel According To Simon Rich is a total hoot from start to finish.
You want snappy dialogue? You got it.
Lashings of super-smart satire? Check.
A bit of a love story (not too mushy,mind!) going on at the side? Affirmative.
Will it offend your God-bothering grandma? Well...
I'm a religious sort of guy myself - I run my own cult (mainly for tax reasons)and I've predicted the world to end in a ball of flame on the 9th of June 2027, at about 4.15 in the PM - and I didn't take the teensiest bit of umbrage at the depiction of God Our Father as the CEO of a company which is running all the more efficiently without his active involvement. You've got be able to laugh at yourself, right? I shop for Cheerios at the all night Asda wearing my second best crown of thorns and you should see some of the looks I get. It's true what they say about a prophet never being recognised in his home town. At least I don't have to wear a funny green uniform - I CHOOSE to wear it, okay? I look gosh-darn good in green,a bit like Robin Hood in actual fact. Any of youse got a problem with that?
Another day gone, another day nearer our fiery end....Enjoy the book, my children.
And repent! Before it's too late!
Comment | 
Was this review helpful to you?
3 of 3 people found the following review helpful
5.0 out of 5 stars A joy 9 July 2013
I can't understand the mixed reviews this seems to have. I reckon it's a real find - a joy; it made me laugh out loud and I loved the way it was done - clever, sharp and original. Highly recommended!
Comment | 
Was this review helpful to you?
2 of 2 people found the following review helpful
1.0 out of 5 stars What in Gods name indeed 5 Dec 2012
Format:Paperback|Vine Customer Review of Free Product (What's this?)
What in Gods name possessed me to read this stuff. It may have been funny twenty years ago but not now. A hip golf playing God uninterested in anything and out of touch does not cut it at all. Plodding predictable tripe that perhaps could appeal to 10 year olds but not nearly enough good stuff to be worth while reading now I am very much afraid. I do not like giving negative reviews but I am afraid this is a book that is not worth anything more.
Comment | 
Was this review helpful to you?
2 of 2 people found the following review helpful
Format:Paperback|Vine Customer Review of Free Product (What's this?)
This is a good book that I read with a smile on my face throughout.

It's about heaven which is an office, where the CEO is God, and the employees are angels. The main focus of the book is on the miracles department where Craig works. He welcomes new girl-angel Eliza who used to work in the prayers department. She then sees God in his office and takes exception to her previous prayers work not having been read. God sees her point of view and decides it is time for him to retire so he sets a date for the end of the world. Craig seeks a reversal of this decision and is given a lifeline because God agrees not to destroy Earth if Craig can answer a prayer within 30 days. Unfortunately of the possible prayers he has been given to answer most are out of date so they are stuck with one set of prayers where a girl and boy both want to get together with each other, except they are the two most awkward and shy people possible.

So the two angels set about working their mini-miracles to try and make this happen, but there are a lot of things still outside their control, as there are rules involved in what they can and can't do. They watch events unfold on their computer screens, and it is quite interesting the juxtaposition of these two angels watching and commenting on the lame attempts of the humans trying to get together when they too are in a similar situation.

Just a word of warning though. The book is very Americanised with references to American sports like the NFL and NASCAR; then talk of the East Coast and the South etc. and also the language. This is most apparent at the beginning but does become less in the later part of the story. All us English readers will just have to muddle through these parts, but the reward is worth it.
Comment | 
Was this review helpful to you?
2 of 2 people found the following review helpful
3.0 out of 5 stars Occasionally funny 17 Sep 2012
By marcoscu TOP 500 REVIEWER
Format:Paperback|Vine Customer Review of Free Product (What's this?)
What in God's Name is funny, off and on; the humour feels forced for the most part, though I laughed long, hard and out-loud at the bit with Regis Philbin. Other than that... I'm finding it hard to find anything to say about this book.

What in God's Name is a very short novel that imagines God as CEO of Heaven inc. God doesn't have much time for humanity, he doesn't answer prayers, he's lost what little interest he ever had in Earth. Humanity has become such a bore, God thinks he might just end the world soon so he can concentrate on his real love, an Asian-fusian restaurant he's planning to open in Heaven soon. Two Angels set out to change God's mind by taking a bet to make a seemingly easy-to-achieve miracle happen - a task that turns out to be the hardest thing they've ever done and... that's pretty much it.

The premise is all. The characters are caricatures and the plot - two Angels race against time to push two social inepts into each other's arms - was tired and predictable. Along the way, there are a few laughs. It's very filmic; at times it reads more like a detailed treatment for a sitcom than a novel. It's VERY American, there is nowhere on Earth or in Heaven that isn't a mirror-copy of the USA.

In short, it's a quick, sometimes funny read, nothing more. I still can't decide if the appearance of Alexander the Great as an impregnator of many women was meant to be a joke.
Comment | 
Was this review helpful to you?
Would you like to see more reviews about this item?
Were these reviews helpful?   Let us know
Most Recent Customer Reviews
4.0 out of 5 stars A Heavenly romp.
Laughing out loud whilst reading this light-hearted treatment of Heaven gave this reader a most enjoyable buzz. The
very idea of God as CEO of Heaven Inc. Read more
Published 2 months ago by Amazon Customer
3.0 out of 5 stars First half of book very funny
I enjoyed the first half of the book setting the premise up of what Heaven is. This was funny a well written. Read more
Published 3 months ago by artemisrhi
4.0 out of 5 stars Despite the name it's not a religious book
Really interesting concept for a book looking at religion but in a satirical fashion. The book is short and only took me a few hours to read so good for someone who wants to read... Read more
Published 4 months ago by G. Cook
4.0 out of 5 stars Interesting, but not gripping
A simple book, but a good read nonetheless. Craig is an angel in the Miracles department who finds himself trying to prevent the destruction of Earth by getting two humans to... Read more
Published 6 months ago by G. Lewis
3.0 out of 5 stars Good read.
worth sticking with, enjoyed the humour and light hearted approach to the whole religious thing, not usually my bag, well done.
Published 6 months ago by janet anne
3.0 out of 5 stars Three star book
This book is covered with, and contains, glowing reviews...which is rather odd, as they are all for the author's first novel. Read more
Published 6 months ago by Ms. C. R. Stillman-lowe
4.0 out of 5 stars Very funny, thought provoking and an enjoyable read. Love it
I really enjoyed this, we've all been in the situation of working for a boss who has lost interest in the job, isn't doing the work and seems totally self obsessed. Read more
Published 6 months ago by L. Thompson
3.0 out of 5 stars Started well but lost its way
God is in charge in name only and runs his office `up above` with a couldn`t care less approach. So its up to his work force to run his office smoothly. Read more
Published 6 months ago by Beanie Luck Spud
5.0 out of 5 stars Loved it
Really really enjoyed this book, it was such a light hearted fun book to read..all the characters were believable and there were plenty of comical moments .. Read more
Published 6 months ago by kate
3.0 out of 5 stars Weird book
I bought this book slightly by accident but did enjoy reading it. It's a weird and far fetched story that is light reading. Read more
Published 6 months ago by Christine Gordon
Search Customer Reviews
Only search this product's reviews

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
First post:
Prompts for sign-in

Search Customer Discussions
Search all Amazon discussions

Look for similar items by category