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What The Heck Is Filipino Food? A Beginner's Guide to Filipino Cooking [Hardcover]

Adrian Briones
5.0 out of 5 stars  See all reviews (1 customer review)
RRP: £38.00
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Book Description

28 Nov 2011
‘What The Heck is Filipino Food? A Beginner’s Guide to Filipino Cooking,’ is the first cookbook in Australia solely based on Filipino food and has since won Best Asian Cuisine Book (Australia) at the 18th Gourmand World Cookbook Awards. The Author, Adrian Briones, is a prolific Melbourne-based food blogger (foodrehab.com.au) by moonlight and digital advertising wiz kid by day. Two years ago he travelled back to his birthplace, the Philippines, eating and photographing his way through hawker stalls and restaurants from metro Manila to the white sandy beaches of Boracay. All the way, gathering invaluable tales of food traditions and folklore from passionate locals. The book, which is in two parts, Merienda (snacks/light meals) and larger main dishes, replicating the Filipino style of eating, is based on his mother’s recipes. Briones over a two year period lovingly cooked, tested and photographed all the dishes in addition to creating new recipes of his own. He even experienced a near kitchen fire or two during the process – all in the name of research with the intention of telling the unique story of Filipino food culture to Australians. Born in the ‘Culinary Capital’ of the Philippines, San Fernando, Pampanga, Briones describes Filipino food as Asian Soul Food. “Filipino food holds a unique place in the context of Asian cuisine,” Briones says. My book provides an easy guide to traditional Filipino cooking and culture. There are also a few twists on the classics from ‘Pulled Pork Adobo Pie’ to ‘Frenchy Filipino Toast with Maple Butter’ – taking traditional recipes into the 21st century.” Briones’ fun, humorous and passionate personality is represented strongly throughout the book. The design is inspired by his love of comics, complete with flashy quote boxes, superhero fonts and cartoon characters. Along with easy-to-follow and mouth-watering recipes, the pages are filled with humorous childhood stories, giving you a fantastic sense of what it means to grow up Filipino.

Product details

  • Hardcover: 72 pages
  • Publisher: Hope Street Publishing (28 Nov 2011)
  • Language: English
  • ISBN-10: 0987229214
  • ISBN-13: 978-0987229212
  • Product Dimensions: 20.3 x 0.7 x 25.4 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 3,598,394 in Books (See Top 100 in Books)

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Customer Reviews

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Most Helpful Customer Reviews
5.0 out of 5 stars The missing piece 2 July 2012
By Winston
Format:Hardcover
Personally, I am quite particular about the cookbooks that I buy. But as soon as I heard about the release of this cookbook, I knew I had to get it. Thanks to Adrian's great efforts in promoting Filipino cuisine to the rest of the world, I too have become growingly interested in the cuisine. I now see why he feels so passionately about Filipino food because every experience I had with it was nothing short of exciting, delicious and truly underrated.

But to be honest, the thing that gets me about this cookbook is how much heart that it encompasses in every page. The book starts off with the author dedicating the hero in his life, which is his Mum and you can't help but feel really touched from reading the really personal stories and inspirations behind the book. I really loved reading every single page and simply could not put it down. By the end, I was reminded by how food is best when it's presented in its simplest form and how it can be used to celebrate the people we love and how much they mean to us. The pictures also take you away and you can really feel the essence and Filipino culture by the way the stories are told.

This book took me on a very personal journey, the way food is meant to be shared and I have been shown a whole dimension of Filipino cooking that I haven't experienced before and I simply cannot wait to cook my way through this book. There's so many recipes that had my mouth water as I'm sure it will, yours. To sum up, I'm really grateful for this book and I truly believe it's what we've been missing all along, i.e. an honest and heartfelt cookbook on Filipino Food.
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Amazon.com: 5.0 out of 5 stars  1 review
5.0 out of 5 stars The missing piece 2 July 2012
By Winston - Published on Amazon.com
Format:Hardcover
Personally, I am quite particular about the cookbooks that I buy. But as soon as I heard about the release of this cookbook, I knew I had to get it. Thanks to Adrian's great efforts in promoting Filipino cuisine to the rest of the world, I too have become growingly interested in the cuisine. I now see why he feels so passionately about Filipino food because every experience I had with it was nothing short of exciting, delicious and truly underrated.

But to be honest, the thing that gets me about this cookbook is how much heart that it encompasses in every page. The book starts off with the author dedicating the hero in his life, which is his Mum and you can't help but feel really touched from reading the really personal stories and inspirations behind the book. I really loved reading every single page and simply could not put it down. By the end, I was reminded by how food is best when it's presented in its simplest form and how it can be used to celebrate the people we love and how much they mean to us. The pictures also take you away and you can really feel the essence and Filipino culture by the way the stories are told.

This book took me on a very personal journey, the way food is meant to be shared and I have been shown a whole dimension of Filipino cooking that I haven't experienced before and I simply cannot wait to cook my way through this book. There's so many recipes that had my mouth water as I'm sure it will, yours. To sum up, I'm really grateful for this book and I truly believe it's what we've been missing all along, i.e. an honest and heartfelt cookbook on Filipino Food.
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