- Paperback: 318 pages
- Publisher: Pen Press Publishers (5 Mar 2006)
- Language English
- ISBN-10: 1905203594
- ISBN-13: 978-1905203598
- Product Dimensions: 21 x 13.8 x 3.2 cm
- Average Customer Review: 2.7 out of 5 stars See all reviews (3 customer reviews)
- Amazon Bestsellers Rank: 1,568,519 in Books (See Top 100 in Books)
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More About the Author
Product Description
Product Description
This work offers easy-to-understand steps to creating your own marketing plan. It provides tips and advice from both the industry and other authors. It presents best practice guides on everything from writing press releases to being interviewed and hosting events. It gives a comprehensive look at direct selling and online selling.
About the Author
Jo Anthony comes from a background of marketing, and came sideways into publishing by way of self-publishing her first book "Career, kids and breast cancer". Not content with expounding her views on surviving breast cancer, she is now sharing her experience on surviving the bookselling world: "It's a tough market filled with opportunities, if you know where to look."
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Customer Reviews
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Most Helpful Customer Reviews
3.0 out of 5 stars
Good information but I was distracted by the typos,
By Avid Bookreader "Discerning" (England) - See all my reviews
This review is from: What Do I Have to Do to Sell a Book? (Paperback)
I agree with the above. Why are there so many typos in this book? The information is good, though, but already out of date. Jo has cut a lot of corners like letting wholesalers write their own pieces, and it's not all that down to earth, and it's overpriced, but it's about the only book available on the subject.
1 of 2 people found the following review helpful:
1.0 out of 5 stars
EXCELLENT ROLE MODEL,
By
This review is from: What Do I Have to Do to Sell a Book? (Paperback)
This book is a perfect example of what not to do. It has more typos and more layout errors than any other book I've ever seen. Reading the book is a truly extraordinary experience and I can only assume it was written and laid out badly as a dire warning of what might happen when you self publish.
Strangely, the author paid for a professional proofreader and typesetter. I think she is entitled to a 100% refund!
0 of 1 people found the following review helpful:
4.0 out of 5 stars
For independent authors,
By S. Gunasekera "Reader" (London) - See all my reviews
This review is from: What Do I Have to Do to Sell a Book? (Paperback)
This book gave me the basic foundation as to what marketing is all about. So many examples and simple English. One important thing that I was taught was the need to invest alot of time.
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