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Product Description
Product Description
Many of the people responsible for a website don't have a clue what's required to build one and keep it up and running. The job of planning, launching, and managing a site often falls to people who have little or no experience in web design or development. Website Owner's Manual is for the thousands of marketers, IT managers, project leaders, and business owners who need to put a website in place and keep it running with a minimum of trouble.
Using clever illustrations, easy-to-follow lists and diagrams, and other friendly touches, Website Owner's Manual helps readers form a vision for a site, guides them through the process of selecting a web design agency, and gives just enough background to help them make intelligent decisions throughout the development process. This book provides a jargon-free overview of web design, including accessibility, usability, online marketing, and web development techniques.
Using Website Owner's Manual, readers master the vocabulary and concepts they need to discuss how a website dovetails with the needs of a business. This book will help them work confidently with the designers and developers building and maintaining a site so they can concentrate on what your website needs to do.
About the Author
Paul Boag
has been guiding clients through the process of developing websites for
over a decade and has worked with a wide cross section of clients from both the
commercial and public sectors. He currently runs a web design company called
Headscape. When not doing client work he speaks on the subject of web design
both in the UK and abroad. He also hosts the longest running and most popular
web design podcast over at boagworld.com. Between speaking enagements Paul
writes articles for a number of web design publications.
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Customer Reviews
So far i have recommended this book to 3 people who after reading the first chapter have gone out and bought it for themselves.
It's written in a easy to read way and i was able to absorb everything and take on board the advice given. Being a designer i thought i had a clear idea of how websites work and even though this book did go over areas i knew and reaffirmed them about it also opened my eyes to areas i didn't know about.
I'm in the process of buying some more of these to give to new and existing clients as i think they will explain to them far better then what i could and also becomes a reference for us all to refer to.
Buy this book you wont regret it.
From this book you can easily create a checklist and set of procedures which will ensure any project you work on will run smoothly, I think a list like that was the only thing not covered in the book.
Each chapter has a helpful introduction, and at the end some actions points as to what to do next. This is useful as there's so much information in each chapter that it can seem a bit overwhelming, especially if you've been landed with the job of managing a website without much previous experience. I really can't find much to criticise in this book - it has a really wide coverage of most of the things you need to know about.
Listmania!
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