If you have already tried a couple of Spycameras like the Pen or the Carkey you know that they are not that easy to operate. After initial difficulties reading the manual, I quickly figured out how it works (1 button only to operate).
What is better about this camera than the other models is that it is truely hidden. You just wear it during the day and whenever you want to record a meeting or anything else, you just press one button and it starts to film - nobody will be suspicious compared to pressing on a pen or a car key. Also the USB connection is well hidden in the crown.
It includes 4GB memory internally which is as well an advantage. The watch looks nice and neat from a distance if you are a sporty guy, on closeup it looks a little cheap (what you would expect given the price here). All in all one of the better Spycams so it deserves 5 stars.