- Paperback: 192 pages
- Publisher: AVA Publishing (12 Jun 2006)
- Language English
- ISBN-10: 2940373094
- ISBN-13: 978-2940373093
- Product Dimensions: 29.8 x 22 x 2.2 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
- Amazon Bestsellers Rank: 103,378 in Books (See Top 100 in Books)
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Product Description
Product Description
The title incorporates contextual essays that explore how cultural theory can be applied to the real-world practice of graphic design, and are discussed by designers such as Neville Brody, Michael Bierut and Joan Farrer. This title helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist. All arts graduates study cultural theory as a part of their degree courses. This title is a companion guide to this theory; it has been edited to fit broadly into the diverse curricula of art schools and colleges around the world and is tailored for course adoptions.
About the Author
Jonathan Baldwin is a lecturer in design history, theory and practice at Dundee University, Scotland. He teaches and writes on issues related to popular culture, the media, graphic design and higher education and has experience working as a professional graphic designer and has contributed to many publications and conferences on art and design in higher education. Lucienne Roberts established the design studio sans+baum after a brief period at The Women's Press, hoping to ally a commitment to accessible and engaging design with a socially aware agenda. Roberts' new studio LucienneRoberts+ started at the end of 2006. Roberts was a signatory of the First Things First manifesto, has taught at Yale and the London College of Communication and was a D&AD judge in 2008. She is a regular contributor to Eye magazine and Grafik.
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Most Helpful Customer Reviews
4 of 5 people found the following review helpful:
5.0 out of 5 stars
A great book,
By
This review is from: Visual Communication: From Theory to Practice (Paperback)
I have just completed an essay on semiotics and this book has saved me so much time in getting to understand the subject. Even though I just needed it for a few pages as soon as I get some free time I'll quickly read the rest. Despite saying advance level the subject may be complicated but its a good first port of call into understanding certain elements.
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Most Helpful Customer Reviews on Amazon.com (beta) Amazon.com:
4.0 out of 5 stars (3 customer reviews)
4.0 out of 5 stars
great design!,
By me - Published on Amazon.com
This review is from: Visual Communication: From Theory to Practice (Paperback)
very little text in this book. but it's quality words, not quantity. high attention was paid to the layout and design of this book. interesting pages to flip through.
0 of 1 people found the following review helpful:
3.0 out of 5 stars
Good book,
By Espen Aaeng "Eaa" - Published on Amazon.com
This review is from: Visual Communication: From Theory to Practice (Paperback)
Could be even better for other than people working outside the field, to get a better understanding.
0 of 4 people found the following review helpful:
5.0 out of 5 stars
Amazing book,
By H. N. Bayindir "Hazar" - Published on Amazon.com
This review is from: Visual Communication: From Theory to Practice (Paperback)
There are lots of discussions about visual communication in the book and they all effective and very well supported. This book can change your point of view about design.
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