I am a big BIG worshipper(?) of Vaughan Oliver and v23. It was mostly due to him that I chose to become a graphic designer. I would collect almost everything that had the magical v23 touch (being a massive fan of a lot of 4AD bands also helped me part with my money!). His masterful use of printing techniques transformed the average record sleeve to a geniune work of art. There aren't many CDs or LPs that you can both listen to AND frame the artwork. Vaughan Oliver is probably the most influential designer in the past 20 years as he merged both graphic design and fine art into a new graphic language. Forget one-trick ponies such as David Carson, the Designer's Republic and Tomato, Vaughan is THE true pioneer.
EDIT: My initial review criticised the 'pedestrian' presentation of this book. I can now see why Visceral Pleasures is presented in a classic, reserved way. Books from other design giants such as Why Not Associates and David Carson were heavily styled and, as a result, have dated (badly) over a short period of time. Visceral Pleasures feels like a book that will still feel fresh long after many design trends come and go... a wise move in retrospect. That said, Vaughan has a unique gift in implementing timeless typefaces and compositions that, a presentation of the work similar to 'This Rimy River' would still stand the test of time.
The book is well written by Rick Poyner (as you'd expect) and the work represents the v23 output well, and it's nice to see work created for clients outside of the music industry. To those who consider Vaughan Oliver as someone who can only design for a niche market, this proves that his considerable genius stretches far beyond the 12 x 12" constraints of the record sleeve.
An essential addition to the bookcase!