- Hardcover: 264 pages
- Publisher: John Wiley & Sons (31 Aug 1999)
- Language English
- ISBN-10: 0471987190
- ISBN-13: 978-0471987192
- Product Dimensions: 15.8 x 2.5 x 23.5 cm
- Amazon Bestsellers Rank: 1,442,915 in Books (See Top 100 in Books)
- See Complete Table of Contents
The Value Net: A Tool for Competitive Strategy
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More About the Author
Product Description
Product Description
Once you come to believe in a map, it is very difficult to change it, and, if your facts are wrong then you will be relying on a map that is wrong too. Too often ′mental maps′ act like blinkers rather than guides – preventing us from acting effectively. Rafael Ramirez (from the Preface) The Value Net A Tool for Competitive Strategy Cinzia Parolini SDA Bocconi, School of Management, Milan, Italy Faced with a continuously changing, and an increasingly competitive, business environment, strategic analysts and senior managers are still reluctant to forsake the familiar and traditional tools and models which were conceived in the very different world of the 1970s and 1980s. However, these methods of analysis are less and less applicable to the blurred and shifting boundaries of today′s business world. This book challenges the tools and models that we use when looking at how value is created, shaped and maintained and presents a new and completely viable methodology – the value net. This methodology provides the reader with a new way of dealing with value in the modern environment. Above all it can be used for the analysis of competitive systems that cannot adequately be analysed using established models. Supported by an impressive array of case studies from industries with which most people will be readily familiar – books, online trading, music, coffee etc. – the book argues that in order to remain competitive, strategists, planners and managers should not use yesterday′s tools for today′s decisions. This well–structured and highly readable book will help create a brand new perspective in strategic analysis and formulation and will interest managers, strategy consultants, MBA and Executive students in these areas. Business Strategy
From the Inside Flap
∗ What will be the new key success factors?
∗ What are the economic rules governing a networked economy?
∗ How can we define competitors and other competitive forces in industries with blurred boundaries?
As paradigms shift and industries reconfigure, these questions can no longer be adequately answered using traditional methods of analysis. As boundaries blur it is impossible to consider concepts of ′industries′ and ′enterprises′ in the traditional way. In this book, the author begins the search for the additional elements which will provide a better description of the complex phenomena underlying the new economic paradigm.
∗ What are the economic rules governing a networked economy?
∗ How can we define competitors and other competitive forces in industries with blurred boundaries?
As paradigms shift and industries reconfigure, these questions can no longer be adequately answered using traditional methods of analysis. As boundaries blur it is impossible to consider concepts of ′industries′ and ′enterprises′ in the traditional way. In this book, the author begins the search for the additional elements which will provide a better description of the complex phenomena underlying the new economic paradigm.
Inside This Book
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First Sentence
The last few years of the twentieth century have seen a series of technological, economic, political and social changes that have been so profound as to cause structural changes in economic systems, the configuration of enterprises and their relationships with each other and with the environment, our individual private and working lives, and the way in which groups of individual individuals interact and work together. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
The last few years of the twentieth century have seen a series of technological, economic, political and social changes that have been so profound as to cause structural changes in economic systems, the configuration of enterprises and their relationships with each other and with the environment, our individual private and working lives, and the way in which groups of individual individuals interact and work together. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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5.0 out of 5 stars (1 customer review)
8 of 10 people found the following review helpful:
5.0 out of 5 stars
A new model to interpret dynamic sectors, 29 April 2000
By A graduate student - Published on Amazon.com
This review is from: The Value Net: A Tool for Competitive Strategy (Hardcover)
If the first chapter is a helpful synopsis of the evolutions that most of the competitive systems have gone through, the rest of the book concentrates on the Value Net Model. This tool is clearly explained with many helpful examples that illustrate step by step the methodology that Parolini indicates as the way to analyze businesses from a new point of view: not strictly and statically bound to the single firm, but opened to the opportunities that the firm could play in the value creating system it competes or may compete. This book expresses an idea that I believe is an extremely interesting evolution of Porter's Value Chain Model and the concepts that Norman-Ramirez expressed in 1994 ("Designing Interactive Strategy: from the Value Chain to the Value Constellation"). I would suggest this book to anyone interested in strategy and consulting, since it may be helpful not only for those interested in the new economy, but also for those people seeking for a bright interpretation of more traditional businesses.
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