- Hardcover: 496 pages
- Publisher: Financial Times/ Prentice Hall; 3 edition (21 Jun 2000)
- Language English
- ISBN-10: 0273646567
- ISBN-13: 978-0273646563
- Product Dimensions: 24.4 x 18.8 x 2.5 cm
- Average Customer Review: 1.7 out of 5 stars See all reviews (3 customer reviews)
- Amazon Bestsellers Rank: 1,080,898 in Books (See Top 100 in Books)
- See Complete Table of Contents
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More About the Author
Product Description
Product Description
This text offers a concise introduction to economics for non-specialist students. It adopts a unique case-study approach, with the twenty cases forming the basis of the individual chapters. This enables students to see the application of theoretical material and makes the subject of economics more accessible and interesting.
From the Back Cover
This successful text offers a concise and accessible introduction to economics, making it ideal for those coming to the subject for the first time.
It adopts a unique case-study approach, addressing current and often controversial issues, to both stimulate and challenge the student. Each of the twenty cases has been carefully chosen to build up an understanding of economic analysis, showing how economic theory relates to the real world.
The third edition has been substantially revised to reflect recent policy changes and includes more coverage of the single currency, The European Central Bank and economics of monetary integration.
Features of the text-
§ Balanced coverage of microeconomic and macroeconomic issues
§ Case-study approach allows students to apply economic analysis to real problems
§ End-of-chapter discussion questions and key results summary boxes reinforce learning
§ Comprehensive glossary
It adopts a unique case-study approach, addressing current and often controversial issues, to both stimulate and challenge the student. Each of the twenty cases has been carefully chosen to build up an understanding of economic analysis, showing how economic theory relates to the real world.
The third edition has been substantially revised to reflect recent policy changes and includes more coverage of the single currency, The European Central Bank and economics of monetary integration.
Features of the text-
§ Balanced coverage of microeconomic and macroeconomic issues
§ Case-study approach allows students to apply economic analysis to real problems
§ End-of-chapter discussion questions and key results summary boxes reinforce learning
§ Comprehensive glossary
Understanding Economics is particularly relevant for non-specialist students taking an introductory course in economics, whether as part of a business studies degree or any other course of study requiring a grounding in economics. It is also suitable as a supplementary text for specialist Economics courses, particularly for seminar work.
The author
Ken Heather lectures at the University of Portsmouth and is the co-author of 'Economics' by Case, Fair, Gaertner & Heather.
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Customer Reviews
Most Helpful Customer Reviews
0 of 1 people found the following review helpful
Format:Textbook Binding
I found this book very useful while studying public sector economics. I had already been introduced to the basic concepts of economics through other texts. This book provides explanation for concepts by showing how they apply in real world situations which I found easy to understand. It also assembles the economics concepts which are most important to each sector (e.g. healthcare) into a single chapters.
0 of 1 people found the following review helpful
Format:Hardcover
I found this book difficult to follow and would not recomend it!! This was the recomended text for my economics unit on a business studies degree but proved to be too advanced for the unit in question. I strongly urge you to look else where, especially if you are a business student and only doing basic economics. All of my course friends share this opinion.
1 of 3 people found the following review helpful
Format:Hardcover
For a Business Studies Degree I found this book hardgoing. Not easy to find specific Economics topics and although this was the recommended book for the course it wasnt very usefull.
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