This book is aimed at helping people turn their hobby into a business and has been written in partnership with Country Living Magazine. As well as providing advice on everything from business planning to sales and marketing the book also showcases 17 people who have successfully turned their hobby into a business, including one of our customers Arianna Cadwallader from Saturday Sewing Session.
The book is really easy to follow with everything broken down in simple chunks with the text broken up with tips and case studies; there are also forms for you to complete to help guide you with your market research, and business planning. Several of the case studies relate to sewing and craft related businesses so if that is the area you are thinking of going into that will make their advice more relevant to you.
All the basics are covered including business form, market research, where to work from, finance, funding, selling (including the online handmade marketplaces such as Etsy/Folksy/DaWanda) and marketing. There are lots of useful web links in the book too, I found myself looking up a lot of the sites as I went through the book.
This book is ideal for beginners and covers all the basics to get you started. It doesn't go in depth on the subjects due to the amount of different topics that are included but the web links will enable you to get more information on the topics that interest you.
This review originally appeared on The Sewing Directory.