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Truth, Lies, and Advertising: The Art of Account Planning (Adweek Magazine Series)
Jon Steel (Author) Average Customer Review: In stock This item Delivered FREE in the UK with Super Saver Delivery. £33.99 £22.09
Geoffrey Frost, Director of Global Advertising, Nike Inc.
"A very smart, very funny look at what works, what doesn't, and why, in the sometimes maddening, sometimes inspiring business of advertising. One of the brightest books about the subject in a long, long time." - Geoffrey Frost, Director of Global Advertising, Nike Inc. Read More |
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