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The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power and Politics of World Trade
 
 

The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power and Politics of World Trade (Hardcover)

by Pietra Rivoli (Author) "Unlike French wine or Florida oranges, Texas cotton doesn't brag about where it was born and raised ..." (more)
4.8 out of 5 stars See all reviews (4 customer reviews)
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Product details

  • Hardcover: 272 pages
  • Publisher: John Wiley & Sons (15 April 2005)
  • Language English
  • ISBN-10: 0471648493
  • ISBN-13: 978-0471648499
  • Product Dimensions: 23.6 x 14.7 x 2.8 cm
  • Average Customer Review: 4.8 out of 5 stars See all reviews (4 customer reviews)
  • Amazon.co.uk Sales Rank: 384,463 in Books (See Bestsellers in Books)

    Popular in this category:

    #39 in  Books > Business, Finance & Law > Sales & Marketing > International
  • See Complete Table of Contents

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Product Description

Review
"It brings history and economics in an enjoyable way..." (Financial Times, 21st September 2005)

“…a fine account of how the countervailing forces of the market and protectionism conflict in combining in a single product…” (Financial Times, 30 July 2005)

"Rarely is a business book so well written that one would gladly stay up all night to finish it..."  (CIO: Chief Information Officer Magazine, June 15, 2005)

"Globalization is a hot–button topic that generates strong feelings along with images of boarded–up, independent businesses in America and exploitative sweatshops overseas. But what exactly is it? In The Travels of a T–Shirt in the Global Economy, Georgetown University business professor Pietra Rivoli chronicles the round–the–world odyssey of a T–shirt, from Texas cotton–growers to an African used–clothing bazaar, to reveal how the planetary economy really works.
Along the way, we see how entrepreneurial U.S. farmers team with government–sponsored researchers––and take advantage of subsidies and trade barriers––to dominate world cotton production. Migrant workers from Chinese family farms tell why they regard low–wage jobs in Shanghai sewing factories as golden opportunities. And only in that African used–clothing bazaar do we encounter a truly free market where entrepreneurs––perhaps including some future tycoons of the 21st century––utterly rely on pure business skills and instinct. Whether you feel hurt or helped by globalization, you′ll certainly understand it better after reading this fascinating account." (Entrepreneur Magazine, May 2005

"...full of memorable characters and vivid scenes..." [and that] "Rivoli excels at making connections." (Time Magazine, March 28, 2005)

"T–shirts may not have changed the world; but this story is a useful account of how free trade and protection certainly have." (Financial Times)

"The Travels of a T–Shirt in the Global Economy is an excellent piece of work – a thorough, lucid and (best of all) honest examination of how politics and economics intertwine in the real world." (The Philadelphia Inquirer)

“Engrossing….(Rivoli) goes wherever the t–shirt goes and there are surprises around every corner…full of memorable characters and vivid scenes” (TIME)

"Her nuanced and fair–minded approach is all the more powerful for eschewing the pretense of ideological absolutism, and her telescopic look through a single industry has all the makings of an economics classic." (New York Times)

“…Succeeds admirably… T–shirts may not have changed the world, but this story is a useful account of how free trade and protectionism certainly have.” (Financial Times)

“…a fascinating exploration of the history, economics and politics of world trade…The Travels of a T–Shirt is a thought–provoking yarn that exhibits the ugly, the bad and the good of globalization, and points to the unintended positive consequences of the clash between the proponents and opponents of free trade.” (Dallas–Fort Worth Star–Telegram)

“…a readable and evenhanded treatment of the complexities of world trade… As Rivoli repeatedly makes clear, there is absolutely nothing free about free trade except the slogan.” (San Francisco Chronicle)

Product Description
Praise for THE TRAVELS OF A T–SHIRT IN THE GLOBAL ECONOMY

"Engrossing . . . (Rivoli) goes wherever the T–shirt goes, and there are surprises around every corner . . . full of memorable characters and vivid scenes."
Time

"An engaging and illuminating saga. . . . Rivoli follows her T–shirt along its route, but that is like saying that Melville follows his whale. . . . Her nuanced and fair–minded approach is all the more powerful for eschewing the pretense of ideological absolutism, and her telescopic look through a single industry has all the makings of an economics classic."
The New York Times

"Rarely is a business book so well written that one would gladly stay up all night to finish it. Pietra Rivoli′s The Travels of a T–Shirt in the Global Economy is just such a page–turner."
CIO magazine

"Succeeds admirably . . . T–shirts may not have changed the world, but their story is a useful account of how free trade and protectionism certainly have."
Financial Times

"[A] fascinating exploration of the history, economics, and politics of world trade . . . The Travels of a T–Shirt in the Global Economy is a thought–provoking yarn that exhibits the ugly, the bad, and the good of globalization, and points to the unintended positive consequences of the clash between proponents and opponents of free trade."
Star–Telegram (Fort Worth)

"Part travelogue, part history, and part economics, The Travels of a T–Shirt in the Global Economy is ALL storytelling, and in the grand style. A must–read."
—Peter J. Dougherty, Senior Economics Editor, Princeton University Press author of Who′s Afraid of Adam Smith?

"A readable and evenhanded treatment of the complexities of free trade . . . As Rivoli repeatedly makes clear, there is absolutely nothing free about free trade except the slogan."
San Francisco Chronicle

See all Product Description


Inside This Book (Learn More)
First Sentence
Unlike French wine or Florida oranges, Texas cotton doesn't brag about where it was born and raised. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power and Politics of World Trade
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Customer Reviews

4 Reviews
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Average Customer Review
4.8 out of 5 stars (4 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
9 of 9 people found the following review helpful:
5.0 out of 5 stars READ THIS BOOK, 9 Jul 2005
I picked up this book at random in the airport and I so glad that I did. It really is the best business and econ book I have read in a long time. The story is very engaging and moves right along, but more important than that, the economic and business insights -- as well as the analysis -- are of very high quality. the author is not polemic on one side or the other of current debates, and folks from all points of view have much to learn from the book. If you are interested in international business and economics I highly recommend this book. It will get you thinking!
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6 of 6 people found the following review helpful:
5.0 out of 5 stars A refreshing and insightful account of the key issues in the globalisation debate, 2 Oct 2006
By James Cocker (London, UK) - See all my reviews
(REAL NAME)   
Pietra Rivoli's book offers a highly engaging and enlightening perspective on the key elements of the globalisation debate. Through a novel narrative - focussed on the journey of a single product (a t-shirt) through the global economy - Dr. Rivoli brings the current state of world trade and the attendant debates into sharp and human perspective. Once I picked up the book, I couldn't put it down.

The premise of the book is - in the author's own words - to "tell a story" of a simple t-shirt, from cotton-field to compost-heap, and in so doing to illustrate that at almost no stage in the t-shirt's life does it come into contact with really competitive markets. Dr. Rivoli traces the journey of her t-shirt with particular emphasis on the original cotton-farmers in Texas, the factory in China where the t-shirt was made, and the t-shirt's `afterlife' once it has been donated to a charity shop. Interspersed with the narrative brief histories of US trade policy, the global cotton-industry and Chinese cotton production.

Each step in the t-shirt's journey is enlightening. For example, we see how the US cotton industry, which has portrayed itself as a hapless victim of rampant globalisation, has in fact doubled in size since 1970 (with job losses being caused by improved production processes rather than foreign competition). Similarly, we are told how trade policies intended to protect the British woollen industry from foreign cotton in the 18th century actually stimulated entrepreneurial innovation (i.e., Schumpeter's `creative destruction') which led to cotton products being manufactured in the UK, thus sparking the industrial revolution. Dr. Rivioli is sanguine about the current state of world trade, lamenting the lack of genuinely competitive markets in the global economy. There is one rather ironic twist - once clothing is donated to a charity shop, it enters an incredibly fluid and well-functioning market, whereby it is sorted either sent to Africa for sale to discerning consumers, or turned into rags for use in factories. In this final stage, prices adjust quickly, all the players have good information, and in many countries there are virtually no trade barriers.

Throughout the book I was struck by the very human perspective Dr. Rivoli brings to a topic where writers often wallow in their own abstraction. The pen portraits of angry cotton-farmers, desperate lobbyists, hopeful factory workers and wily second-hand clothing traders serve both to make the book enjoyable to read and to reinforce one of its underlying messages - that reducing the debate to simple, stylized positions is unhelpful, and distracts us form the nuance and texture of reality.

The Travels of a T-shirt in the Global Economy is delightfully compelling to read, and has something to offer all readers - the generalist will find it an incredibly accessible, balanced and insightful account of globalisation, and the specialist will find a new and refreshing perspective on a well-rehearsed topic.
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4 of 4 people found the following review helpful:
4.0 out of 5 stars Completely fascinating, 10 Sep 2006
By G. Wearing (kent, england) - See all my reviews
(REAL NAME)   
I picked this up due to wanting to learn more about the field of political economy without going to a textbook. Well, I got the perfect book. Although I didn't agree with every point Pietra Rivoli made, I found her book to be completely and refreshingly balanced, with none of the pro- or anti- free trade rhetoric you usually come across. The writing style is informal enough to be readable without being patronising, and detailed enough to be informative without feeling like you are being whacked over the head with a big book of graphs. What I appreciated the book most for was the way the author goes behind common myths and assumptions about global trade and shows a different side to the story. It's also a wide-ranging book including travels in America, China, Africa and even including musings on England and the industrial revolution.

Complaints? Well I had a nagging discomfort over the almost complete lack of discussion of environmental factors in global cotton trade (use of pesticides, effects of transporting cotton countless times across the globe etc) - maybe that would have made the book very different, and I guess you do have to focus your debate, but in these times of climate change it would have been good to see SOME recognition of such things - given that Rivoli's recognition of the other effects of global cotton trade was so extremely wide ranging.

Anyway, overall, I learned a lot - if only all academics could write books as readable as this. :)
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