- Hardcover: 264 pages
- Publisher: John Wiley & Sons (14 Mar 2003)
- Language English
- ISBN-10: 0470843683
- ISBN-13: 978-0470843680
- Product Dimensions: 24 x 15.3 x 2 cm
- Average Customer Review: 4.0 out of 5 stars See all reviews (3 customer reviews)
- Amazon Bestsellers Rank: 1,135,522 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Review
"…Hunt’s book is recommended – and his rallying cry against risk aversion is attractively original…" (IT Week, 21 March 2003)
"…a penetrating new book…" (Morningstar, 17 April 2003)
"…Hunt does a good job of taking apart many of the assumptions that inform current business practice…" (Spiked–risk, 29 May 2003)
"…remarkable…contains some thought–provoking moments…" (Supply Management, 3 July 2003)
"…this book aims to provide reassurance…" (Gulf Business, August 2003)
"…Hunt has made a provocative case that business today is quite timid…" (Wall Street Journal, 27 August 2003)
"…Hunt is on to something: Most companies are shrinking back from bold moves…" (www.conference–board.org, September 2003)
"…Hunt has hit on a highly provocative theme.." (European Business Forum, Autum 2003)
"…Hunt is absolutely right…" (Ethical Consumer Magazine, October 2003)
Morningstar, 17 April 2003
"..a penetrating new book.."
Inside This Book
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First Sentence
Part One of this book examines the enormous rise of self-regulation in the business world. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Part One of this book examines the enormous rise of self-regulation in the business world. Read the first page
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Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most Helpful Customer Reviews
4 of 5 people found the following review helpful:
4.0 out of 5 stars
Insightful!,
By
This review is from: The Timid Corporation: Why Business is Terrified of Taking Risk (Hardcover)
This book offers a passionate and stupendously irreverent slap in the face to virtually every management orthodoxy and business shibboleth. Nothing escapes the scathing criticism of this corporate Jeremiad. Managing for shareholder value? Woe to you, sinner! Think the brand is important? Out with you, infidel! There's plenty to find fault with in author Benjamin Hurt's presentation of his case. He's vengefully biased, and never lets a silly fixation like "balance" get in the way of a good zinger. He's set himself to dig holes in the dikes that hold the wild waters of skepticism at bay. This book will make you mad, make you protest, may even make you throw it against the wall in disgust. But any book that makes you react that way has something going for it. At least, it's a bracingly different perspective from anything else you'll read about management, marketing or finance. With that caveat about balance firmly in mind, We suggest reading this decidedly eccentric, provocative original, if you dare to take the risk.
2 of 3 people found the following review helpful:
3.0 out of 5 stars
Shaky start but lots of good points later,
By Barton Keyes "barton keyes" (England) - See all my reviews
This review is from: The Timid Corporation: Why Business is Terrified of Taking Risk (Hardcover)
After a shaky start in his introduction, where Hunt makes points that areeasy to shoot down, this book rapidly gets into its stride in making somevery well-aimed pot-shots at the afflictions of modern business --short-termism and a Stock Market divorced from reality, coupled with anincreasingly litigious blame culture. Hunt is a bit wobbly in trying sohard to make every regulatory development fit his hypothesis that theworld is going to hell in a handcart because of over-officious meddling(there are genuine ills that need correcting) but there is much food for thought on whether it is all really necessary and whether more regulationisn't simply counter-productive. Overall the book is a timely call forsome reflection on where this trend -- of knowing the price of everythingand the value of nothing -- is leading us.
1 of 2 people found the following review helpful:
5.0 out of 5 stars
A very interesting read,
This review is from: The Timid Corporation: Why Business is Terrified of Taking Risk (Hardcover)
The author has certainly made business risk a more interesting read. I found the book most compelling.If you need to read about 'risk', then you need to read this book. Thank you.
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