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Tibor Kalman: Perverse Optimist [Hardcover]

Peter Hall , Michael Bierut
5.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

22 Nov 2002
The art direction of the late Tibor Kalman during the 1980s and 1990s never failed to question, challenge and provoke his audience. Creator of the successful advertising and graphic design company M&Co., creative director of "Interview" and founding editor of the controversial though highly acclaimed Bennetton magazine "Colors", Kalman is known for applying commercial techniques to issues that matter. With essays by Steve Heller, Kurt Andersen and Rick Poynor, this text presents and analyzes the work of Kalman. It should be useful for professionals and students from the related industries of design, media and advertising, and to all those interested in the controversial possibilities of graphic authorship in the 20th century.

Product details

  • Hardcover: 420 pages
  • Publisher: Booth-Clibborn Editions (22 Nov 2002)
  • Language: English
  • ISBN-10: 1861540922
  • ISBN-13: 978-1861540928
  • Product Dimensions: 24.6 x 21 x 3.6 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,188,243 in Books (See Top 100 in Books)

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Most Helpful Customer Reviews
5.0 out of 5 stars If a man smiles at you... 25 May 2002
By A Customer
i first heard of Tibor Kalman while browsing a copy of "Interview", just to learn that it was a tribute. Sometime later, I found a smiling bookcover looking at me. I bought it. I was waiting for the bus and started to read it... I could not put it down again. I read textes, subtitles, infos, even the small characters of the work reproduced. It was not enough. It made me regain the somehow lost faith in design, showing me how humour, money and a cause could be combined together with surprising results.
Do not be fooled: this book goes beyond the cult of the author's personality; it shows brief, concept and ways of thinking which are useful to everyone, not only designers and students.
Although I knew it from the beginning, in the end I had tears in my eyes, because this man was gone and could no longer make our world a better place.
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