Thinking Objects: Contemporary Approaches to Product Design is an innovative, wide-ranging guide to great product design. This book reveals how designers can learn to read the signals an object sends, interpret meaning, discover historical context and use those messages in their own new product designs. Globalisation, technology, the media and the need for a sustainable future are all part of contemporary product design. This comprehensive guide helps students and designers everywhere to incorporate these influences and more. Thinking Objects: Contemporary Approaches to Product Design provides an essential reference tool that will enable the reader to find their own style and succeed in the industry.
Tim Parsons is a design writer, critic and product designer. He has taught design for over ten years at universities in Britain and America. His articles and essay have been published in Blueprint, ICON, Crafts magazines and the design encyclopedia Phaidon Design Classics and his book Thinking:Objects - Contemporary Approaches to Product Design was published in 2009 by AVA Academia. As a designer, he has worked with manufacturers in Britain and Europe and exhibited widely, including at The Design Museum, London.
Tim is currently Associate Professor in Designed Objects at the School of the Art Institute of Chicago and authors the design writing blog Object Thinking (http://objectthinking.wordpress.com/)