I have read 100's of very poor books on the Laws of Attraction in the last few years. I started reading books about goal setting, mind control and success principles in 1985. I have used what I learnt from my extensive reading, coupled with academic qualifications, business and psychology experience, to create a consulting company, teaching seminars to corporations in strategic thinking, leadership, marketing, goal setting and business development. I also use the principles to help individuals, by guiding them as a Peak Performance Coach, teaching people cognitive methods to help goal set and enhance their lives beyond what they could do on their own. As such, I read as many books as I can, on a variety of subjects to enhance my knowledge. I can honestly say, that with all that experience, that this book is a very good book to read on self development. It is written by a man who thinks BIG and shares this philosophy to everyone who reads it.
There are no amazing insights that you will not find, in other self development book. The self help ideas are interwoven into Trump's own stories of success and some failings. Some of the stories are repeated throughout the book. In fact a lot of the ideas are repeated and repeated. This is another book that could have done with some editing, although every time he repeats a story he does link it to the point he is making. I think the best way to describe this book is that it is motivating, whilst educating the reader how a Billionaire thinks. There are some very good insights on failure and mind set, which most self help readers will like. There is enough business philosophy and deal making ideas to satisfy the business reader.
What I did like, at the end of each chapter, there is a box that provides a summation of the chapter, and then a list of point by point references, to the key parts of the material in the chapter.
Whilst this book could have done with some editing, it is on the whole a great read for those interested in self help or business. It has some very good insights, and I will be reading more Trump books in the future. Whilst not as dense in detail as a John Maxwell self help book, this book offers a great insight into Trump as a; person, businessman and BIG THINKER. Great book, well worth reading.