My husband and I have used this hair thickening shampoo for about eight years, and it has made our hair texture much better with our hair looking fuller. The shampoo contains pure plant extract and leaves our hair smelling really fresh. According to the product website, I believe that the products are not tested on animals - always a bonus and a good reason for buying the product. Boots the Chemist used to stock this shampoo but now we buy this online from Amazon, in the pack of six bottles which lasts a few years.