I first became aware of Darren Kelly with his audio book "Love Your Customer, Grow your Business". I downloaded it and found it very interesting and valuable.
Since then Darren has released "The Worlds Greatest Sales Lesson" and I've now purchased this too.
Being an avid fan of business books I always keep my eye on the top tens and I have seen that Darren has been NUMBER ONE on the charts on iTunes Business Books over the last week or so. Amazing considering the competition from Steven Covey, Richard Branson etc... so I'm glad that like other people, they have found his books to be both interesting and valuable.
This book is brilliant. It gives great insights into some of the greatest business minds of the last forty years. Packed with great anecdotes.
If, like me you listen/read this type of media then Darren's books will become excellent tools in your day to day life, both professionally and personally.
Great read, well thought out and brilliant value for money.
Looking forward to the next book!
Dominic De Luca.