The A-Z of Visual Ideas and over 2 million other books are available for Amazon Kindle . Learn more


or
Sign in to turn on 1-Click ordering.
Trade in Yours
For a 6.08 Gift Card
Trade in
More Buying Choices
Have one to sell? Sell yours here
Sorry, this item is not available in
Image not available for
Colour:
Image not available

 
Start reading The A-Z of Visual Ideas on your Kindle in under a minute.

Don't have a Kindle? Get your Kindle here, or download a FREE Kindle Reading App.

The A - Z of Visual Ideas: How to Solve any Creative Brief [Paperback]

John Ingledew
4.6 out of 5 stars  See all reviews (17 customer reviews)
RRP: 19.95
Price: 13.37 & FREE Delivery in the UK. Details
You Save: 6.58 (33%)
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
In stock.
Dispatched from and sold by Amazon. Gift-wrap available.
Want it tomorrow, 18 Sep.? Choose Express delivery at checkout. Details

Formats

Amazon Price New from Used from
Kindle Edition 12.70  
Paperback 13.37  
Trade In this Item for up to 6.08
Trade in The A - Z of Visual Ideas: How to Solve any Creative Brief for an Amazon Gift Card of up to 6.08, which you can then spend on millions of items across the site. Trade-in values may vary (terms apply). Learn more

Book Description

10 Oct 2011 1856697142 978-1856697149
A sourcebook of visual ideas and strategies for visual communication An AZ of Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Aimed principally at the student market, the book shows where ideas and inspiration come from and helps unlock the readers creativity, providing numerous strategies to help solve creative briefs and design problems. Using an upbeat, dynamic and easy-to-understand AZ format, the book reveals techniques that can be exploited to deliver ideas with greater impact, with each entry offering a different starting point. Entries include everything from Intuition and Instinct to Happy Accidents and Hidden Messages, and feature a section explaining how to use the idea or technique, providing readers with an infallible tool kit of inspiration. Including hundreds of inspirational quotes from creative people and packed with great examples of advertising campaigns, posters, book and magazine covers, illustrations and editorial images, this indispensable creative primer also includes previously unpublished photographic work.

Frequently Bought Together

The A - Z of Visual Ideas: How to Solve any Creative Brief + 100 Ideas that Changed Graphic Design + Thinking with Type, Second Revised and Expanded Edition: A Critical Guide for Designers, Writers, Editors, and Students (Design Briefs)
Price For All Three: 38.83

Buy the selected items together


Product details

  • Paperback: 224 pages
  • Publisher: Laurence King (10 Oct 2011)
  • Language: English
  • ISBN-10: 1856697142
  • ISBN-13: 978-1856697149
  • Product Dimensions: 25.5 x 21.5 x 1.9 cm
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (17 customer reviews)
  • Amazon Bestsellers Rank: 5,645 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Discover books, learn about writers, and more.

Product Description

About the Author

John Ingledew is Senior Lecturer in Photography at the University of Gloucestershire, where he holds a Teaching Fellowship. He has run projects and workshops with students in Europe, America, Japan and China and is the author of the Portfolio title Photography.

What Other Items Do Customers Buy After Viewing This Item?


Customer Reviews

4.6 out of 5 stars
4.6 out of 5 stars
Most Helpful Customer Reviews
8 of 9 people found the following review helpful
By Nphoto
Format:Paperback
Fantastic book, beautifully laid out and something I see myself using over and over. Great for taking an idea to the next level. Has really inspired me to go and out and do what I used to do: looking at art, books etc for ideas and not just other photographers or the internet. It's as much for professionals as for students.
Comment | 
Was this review helpful to you?
7 of 8 people found the following review helpful
5.0 out of 5 stars A-Z 6 Nov 2012
Format:Paperback
I found this book very helpful and visually interesting to look at.
If your looking for new ways to develop your ideas this book will help you. Not only does it analyse how a design gets ideas and inspiration but also broadens your mind to think outside the box.
Comment | 
Was this review helpful to you?
1 of 1 people found the following review helpful
5.0 out of 5 stars Brill :) 6 Jun 2013
By Chelsea
Format:Paperback|Verified Purchase
This is now my 'go-to' book while I'm on my course, we have to make our own brief for some projects and I would sometimes face the fact I was stuck for ideas. The cover gives you a full idea of what this book will help you achieve- thinking creatively with some problem solving. No doubt I will be using this book for years to come, there's some considerate advice any Illustrator/designer can take with them for years.Thank you for the fast shipping and quality book!
Comment | 
Was this review helpful to you?
6 of 7 people found the following review helpful
5.0 out of 5 stars Useful and Unique 29 Nov 2011
By Nemesis
Format:Paperback
This book is a great insight into potential approaches to creative thinking and visual problem solving. The writing is bright, breezy and intelligent. The book is packed with illuminating case studies that are, by themselves, creatively considered and approached.
Comment | 
Was this review helpful to you?
4.0 out of 5 stars Interesting ideas 24 Mar 2014
By Hannah
Format:Paperback|Verified Purchase
A good book for an art or photography enthusiast. Many projects and ideas in the book to test your skills and for you to learn new things.
Comment | 
Was this review helpful to you?
5.0 out of 5 stars Just what I expected! 1 Mar 2014
By Halves
Format:Paperback|Verified Purchase
This is a great book. If you are a designer or a creative artist this book is a must have. It can make you rethink all your creative process.
Comment | 
Was this review helpful to you?
4.0 out of 5 stars Great book 29 Dec 2013
By Jaroma
Format:Paperback|Verified Purchase
Bought for godson who has just started in advertising world.. Very nicely presented and interesting. Probably not the solution to ANY creative brief tho'
Comment | 
Was this review helpful to you?
5.0 out of 5 stars Extremely helpful and informative. 26 Dec 2013
Format:Paperback|Verified Purchase
An excellent book for students in this area, or those embarking on a career in design - particularly if they are going the free lance route. Some information will be well known, some less so, but there is plenty here for all needs. Strongly recommended.
Comment | 
Was this review helpful to you?
Would you like to see more reviews about this item?
Were these reviews helpful?   Let us know
Most Recent Customer Reviews
2.0 out of 5 stars Poorly written, stating the obvious with startling repetition. ...
Poorly written, stating the obvious with startling repetition. Trotting out the same examples as everyone... Read more
Published 2 days ago by Roi2012Roi
4.0 out of 5 stars A dictionary for designers.
Item received in good condition.
This book is just like a dictionary for designers
when lack of ideas, just a flip of the pages, it
might prompt you some ideas. Read more
Published 10 months ago by Chloe Tang
5.0 out of 5 stars Opens your eyes creatively.
I bought this book as it was recommended by my course at University, read the first couple pages and immediately found it interesting and helpful. Read more
Published 12 months ago by Miss R Tunstall
5.0 out of 5 stars Great!
This book is great, would recommend it to anyone! It is full of useful and interesting quotes, pictures, ideas which are shown in a clear layout. Read more
Published 13 months ago by Sophie
5.0 out of 5 stars Inspirational
Excellent book with some great examples clearly explaining the ideas behind presenting ideas.
Would recommend this book if your interested in creative presentation
Published 16 months ago by Mr B B Robson
5.0 out of 5 stars Great Book
Been a student studying Graphic design this help lot.

also good price & fast delivery.

Must Have get it you will love it.
Published 18 months ago by Reece Robinson
5.0 out of 5 stars Great book!
Was a lovely present for my designer son and he loved the ideas and concepts in it. Well presented throughout.
Published 18 months ago by Vivienne Mumby
Search Customer Reviews
Only search this product's reviews

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
 

Search Customer Discussions
Search all Amazon discussions
   


Look for similar items by category


Feedback