Review
`A penetrating and admirably concise guide to the follies of market fundamentalism' - John Gray, Observer --Review
'Patel reveals the distorted prices and compromised values at the heart of contemporary society' - GQ --Review
`Patel combines sociology and neuroeconomics to ask the most fundamental question of the season: why do things cost what they do?' - Prospect
--Review
'Patel reveals the distorted prices and compromised values at the heart of contemporary society' - GQ --Review
`Patel combines sociology and neuroeconomics to ask the most fundamental question of the season: why do things cost what they do?' - Prospect
--Review
Product Description
A short, sharp and stimulating book that responds to the global economic crisis by assessing the issue of value, which underlies every commercial transaction we make, in boom and in bust.

