This book, in my humble opinion, is essential reading for the human species; if we can learn to use our spoken and written language tools (words) more effectively, we will see a brighter future.
What's so great about this book is that it's not just about semantics for the sake of being academic - this book was written with a bigger purpose. Stuart Chase demonstrates holistic thinking, i.e. how this knowledge of language fits into the wider picture of society and the future of humankind.
Scientific in approach and enjoyable to read, I highly recommend this book to anybody and everybody.
Here's my little speech on the bigger picture:
As far as I can tell, one of the main reasons we're in such a messy society is because of lack of awareness of our own fallibility, and the effects/consequences of our actions i.e. broken thinking (including massive egos, faith, political ideology, etc) getting in the way of seeing what's really happening.
We will only get out of our mess if we humans improve the way we think; i.e. drastically reduce our logical fallacies, cognitive biases and distortions; and improve the way we communicate; i.e. "nonviolently", using evidence, being empathic, and using far less abstract language when action is needed- with clear physical referents.
This book is one of a few key texts to help change the zeitgeist so we can create a global peaceful civilisation :)