- Paperback: 240 pages
- Publisher: O'Reilly Media; 1 edition (20 May 2009)
- Language English
- ISBN-10: 0596802811
- ISBN-13: 978-0596802813
- Product Dimensions: 15.2 x 20.4 x 1.4 cm
- Average Customer Review: 4.4 out of 5 stars See all reviews (9 customer reviews)
- Amazon Bestsellers Rank: 280,580 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Review
As easy to grasp as a tweet, this book cuts through the tiresome twitterhype and delivers a bunch of sensible, down-to-earth material on using and enjoying Twitter.
-- Cory Doctorow, co-editor of Boing Boing and author of Little Brother
(Cory Doctorow )Ever been to Nepal? Me neither. However if I ever do go, even though the aborigines who live there are just like us, I will enlist a Sherpa to guide me through the landscape and the nuances of the culture. That's what The Twitter Book is to Twitter. The Twitter community is, at its heart, filled with passionate people engaged in conversations. It's just like Main Street USA. However, culturally, Twitter is its own country with its own language. Its various conventions like DMs and hashtags sound more like retro phrases from the 1960s than the underpinnings of one of the largest social networks on the web today. However, with a quick study, anyone can jump in, engage and accomplish their goals. With The Twitter Book, Sarah Milstein and Tim O'Reilly give you everything you need to get started while leaving just enough for readers to explore on their own. It's an terrific resource I am recommending to all of our clients and anyone else who is curious about Twitter.
-- Steve Rubel, SVP/Director of Insights, Edelman Digital
(Steve Rubel )Once again, O'Reilly has put together a great, comprehensive primer. If you're ready to dive into the world of Twitter, I highly recommend this book!
-- Tony Hsieh, CEO, Zappos
(Tony Hsieh )Tim O'Reilly and Sarah Milstein are two of my favorite tweeters, and they've just written The Twitter Book, a pleasingly-designed 240-page guide to making the most out of Twitter.
-- Mark Frauenfelder,
(Mark Frauenfelder )Movie stars, media figures, captains of industry and book reviewers are doing it, but how can businesses discern the twits from the tweets? O'Reilly and Milstein present as lucid and intelligent an overview as you'd want or need. The format is concise but quite rich, and there's plenty here to convince skeptics that employing Twitter as a marketing tool is a very good way to engage customers.
-- Richard Pachter,
(Richard Pachter )As with anything that gains high profile popularity there are plenty of Twitter haters out there, though the role that Twitter has played in the recent Iranian elections seems to have brought more legitimacy to Twitter in the eyes of many. With popularity come books and quite a few are already out there about and for twitter, but my favorite so far is The Twitter Book by Tim O'Reilly and Sarah Milstein.
-- JR Peck,
(JR Peck )The 234-page guide is so helpful that many readers no doubt will tweet its praises and thank "(at)timoreilly" and "(at)sarahm" — the authors' Twitter handles — for helping people understand why Twitter is emerging as the Internet's most powerful communications vehicle since e-mail.
-- Michael Liedtkeap,
(Michael Liedtkeap )...appropriate for those you're trying to convince that Twitter is all the rage. The book reads like a beginner's how-to guide, which means you could even use it as a subtle way to encourage less than stellar Twitter users to improve their Twittering ways.
-- Jennifer Van Grove,
(Jennifer Van Grove )Review
...appropriate for those you're trying to convince that Twitter is all the rage. The book reads like a beginner's how-to guide, which means you could even use it as a subtle way to encourage less than stellar Twitter users to improve their Twittering ways.
-- Jennifer Van Grove,
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Customer Reviews
Most Helpful Customer Reviews
7 of 7 people found the following review helpful
Format:Paperback
I bought this book after a month of being on Twitter.
You can tweet unaided, but for starters it explains what all the strange @username, #tags and ^(initials) type constructs mean and how they're used. Then the book gives a lot of good data on the tools to find, engage, size and participate in the conversations others have with individuals interested in what you (and your business) do. Then a pile of free resources to make your own profile page more professional, and how to set up things in some of the third party clients (like Tweetdeck) for getting real time feeds.
It also describes voyeuristic-ish tools (Tweetscoop) where you can see the Twitter version of Google Trends in real time as a regularly updating "tag cloud" - which you can then click through onto the specific conversation stream. First time I tried it, one of the common words in tweets yesterday was "Air France crash" - telling the news of finding debri 12 mins after it was first known in Brazil.
As i'm typing this, I have one column of Tweetdeck hooked into the tweets about the Apple Worldwide Developer conference (#wwdc) as attendees arrive in San Francisco - and I expect i'll hear about the contents of the Keynote as it progresses tomorrow.
Well worth the money Amazon charge for the book, and a useful (light) read for anyone who wants to earwig (and participate) in conversations about their own interests, causes or the organisations they work for.
You can tweet unaided, but for starters it explains what all the strange @username, #tags and ^(initials) type constructs mean and how they're used. Then the book gives a lot of good data on the tools to find, engage, size and participate in the conversations others have with individuals interested in what you (and your business) do. Then a pile of free resources to make your own profile page more professional, and how to set up things in some of the third party clients (like Tweetdeck) for getting real time feeds.
It also describes voyeuristic-ish tools (Tweetscoop) where you can see the Twitter version of Google Trends in real time as a regularly updating "tag cloud" - which you can then click through onto the specific conversation stream. First time I tried it, one of the common words in tweets yesterday was "Air France crash" - telling the news of finding debri 12 mins after it was first known in Brazil.
As i'm typing this, I have one column of Tweetdeck hooked into the tweets about the Apple Worldwide Developer conference (#wwdc) as attendees arrive in San Francisco - and I expect i'll hear about the contents of the Keynote as it progresses tomorrow.
Well worth the money Amazon charge for the book, and a useful (light) read for anyone who wants to earwig (and participate) in conversations about their own interests, causes or the organisations they work for.
4 of 4 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
Yes, it is a colourful and informative book if you need an explanation of all the bits and bobs of Twitter. Of course, Twitter "help" pages will tell you all you need to know; this book does it in a more colourful way.
Is it value for money? The answer will vary according to the individual of course. All I would say is that there are smaller and cheaper books on Twitter that do a very decent job of explaining all the "@" symbols and suchlike.
Is it value for money? The answer will vary according to the individual of course. All I would say is that there are smaller and cheaper books on Twitter that do a very decent job of explaining all the "@" symbols and suchlike.
2 of 2 people found the following review helpful
Format:Paperback
As a newcomer to Twitter I looked at a few books to get me quickly up to speed. I found many of them to be text-heavy and, in keeping with the 140-character Tweet limit, I was looking for something rather more pithy. This book hits that spot precisely. Richly illustrated with pictorial examples, the book is a light read but right but up to date and pretty comprehensive in its coverage. I've learnt a lot, including about stuff I didn't realize I needed to know about. Good value and good. Recommended
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Most Recent Customer Reviews
Everything you need to know to get you started
Reading this book I went from a pre-social-media marketer and copywriter to an experienced Twitter business user in - and I kid you not - a few weeks. Read more
Published 3 days ago by Jason D. C. Sullock
A must have for anyone in to social media
I chose this book to review as part of the O'Reilly Blogger Review Program cos it looked lightweight and cute. Read more
Published 4 months ago by Shazzer
Comprehensive introduction to Twitter
Tweet 1: Interested in Twitter's features? Don't know where to start? Should look at @timoreilly and @sarahm book. The Twitter Book. Read more
Published 6 months ago by mko
Very Helpful for the novice Tweeter
Having spent months promising to learn about twitter, I finally purchased the Twitter Book. Most importantly for me - it explains all the jargon - which, to a 40something is not... Read more
Published 6 months ago by janicebeck
A brilliant, brief guide to twitter that will give you a confident...
Twitter looks very confusing at the beginning. You know that there is etiquette to follow and you don't want to look a fool, but it isn't obvious what one is meant to do. Read more
Published 7 months ago by jamesbt_uk
Covers the basics very well
The only way you can *really* get to grips with Twitter is by using it yourself, but this book goes as far as it can to explain the service and its intricacies without that crucial... Read more
Published 15 months ago by Dan Barrett
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