'an ambitious and brilliantly executed book...It is accessible and witty, and it sheds light on the way the world works' -- Richard Lambert, The Times
'one of the leading British economists of his generation' -- Hamish McRae, the Independent
'written with wit and subtlety...an important contribution to the post-1990s reassessment of capitalism' -- Martin Vander Weyer, the Telegraph
Capitalism faltered at the end of the 1990s as corporations were rocked by fraud, the stock-market bubble burst and the American business model - unfettered self-interest, privatization and low tax - faced a storm of protest. But what are the alternatives to the mantras of market fundamentalism?
Leading economist John Kay unravels the truth about markets, from Wall Street to Switzerland, from Russia to Mumbai, examining why some nations are rich and some poor, why 'one-size-fits-all' globalization hurts developing countries and why markets can work - but only in a humane social and cultural context. His answers offer a radical new blueprint for the future.