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The Strategic Partnering Pocketbook: Building strategic partnerships and alliances
 
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The Strategic Partnering Pocketbook: Building strategic partnerships and alliances [Paperback]

Tony Lendrum
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Customers buy this book with The Strategic Partnering Handbook, 4e: The Practitioners' Guide to Partnerships and Alliances £24.14

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Product details

  • Paperback: 100 pages
  • Publisher: McGraw-Hill Professional (1 July 2004)
  • Language English
  • ISBN-10: 0074714031
  • ISBN-13: 978-0074714034
  • Product Dimensions: 20.3 x 13.5 x 0.8 cm
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 215,705 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Tony Lendrum
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Product Description

Product Description

The Strategic Partnering Pocketbook utilises easy to understand diagrams, cartoons/illustrations, check sheets, public and private sector mini case studies/quotes, as well as easy to read text to explain the principles, concepts and practices behind partnering and alliancing

The book also reviews the 0 to 10 Relationship Management matrix to put partnering and alliancing into context in terms of the other legitimate relationship approaches that can be taken.

About the Author

Tony Lendrum has over 20 years experience in partnering, alliance and relationship management. He is CEO and Head Coach at Strategic Partnering Pty Ltd, a management firm (founded in 1994) dedicated to the improvement of the partnering process in the business world. He has worked extensively with Australian and international organisations in both the public and private sectors, and is a regular speaker and facilitator at various management seminars and forums.

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Most Helpful Customer Reviews
Format:Paperback|Amazon Verified Purchase
The book is interesting, and very useful in a practical sense, however if you are looking for something to support you with ideas/references for assignments at uni this is not the book. I like the layout - with the boxes of information but as a public sector worker I did not find it as useful as I could have done if I worked within the private sector.

I think this book could be very useful for someone entering new business relationships, particlarly if they have not needed to develop strategic relationships, or manage relationships in the past. I am sure I will find this book of use further into my career, and will certainly be keeping it for when the occasion arises.
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