Jeanine Basinger is astonishing, she seems to have seen just about every movie that was ever made and has a comment ready about every one of them -they are interesting comments too. When very young she worked as a cinema usher, and she mentions how she noticed, even then, how audiences reacted in different ways to different stars.
If you have ever fantasised about being a movie-star -this is the book for you! Ms Basinger gives you the facts about the Star Machine, and she gives you them straight! Those famous 'Seven Year Contracts'?- they were serfdom! (in exchange for money and a variable amount of fame). You were up by 5a.m. every morning except Sunday to be at the studio by 6, (NO ONE was late- said Joan Crawford!), and you were on your feet all day waiting to obey orders.
You had no choice about anything and had to do as you were told -most notably in the roles you were given to play. Almost all stars were chattels at the disposal of the Studio bosses, who ruled with a rod of iron. Costume fittings, script meetings, silly photo stunts, faked interviews, all day standing and waiting for a 30-second take on-set, no sitting-down for fear of creasing your clothes, and your name and looks were "improved" whether you liked it or not. (And at the end of the day you managed to get home by 8pm if you were lucky -six days a week. Partying? If you had any sense, forget it.)
The studios knew that it was Stars that sold theatre tickets, and so they cultivated 'stardom', and searched endlessly for new stars. It was maddening for the management that they could never work out what the magic 'Ingredient X' was, that made a performer into a star, but they tried hard enough! Sometimes it all went very wrong, and a fortune was spent on promoting a new "star", only to find that the public weren't interested. Basinger has fun looking at examples of when the 'Star Machine' malfunctioned, including the most notorious one: Sam Goldwyn's howling mistake with Anna Sten.
Much of this book is funny, and the author's frequently priceless comments and quotes will have you giggling all the way to the Gaumont, ("I'm in this strictly for the laughs!"- Victor Mature after a role blowing-up bridges.)
In the course of the book Basinger looks at the Hollywood careers of a clutch of well-known stars, such as Errol Flynn and Lana "Cleavage & Catastrophe" Turner, she even has interesting things to say about people like Deanna Durbin. Sometimes, the vast amount of comment Ms Basinger gives us is almost too much to absorb (and some stars are more fascinating than others) -but there is great deal of very interesting stuff here.