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The Social Animal: A Story of How Success Happens [Paperback]

David Brooks
3.7 out of 5 stars  See all reviews (38 customer reviews)

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Book Description

5 May 2011
How do we achieve success? Are some people more likely than others to end up in a good relationship? With a happy family life? A rewarding career?

Forget everything you thought you knew about happiness and fulfilment. Let David Brooks take you on a journey - an adventure in the unconscious. It will change the way you see yourself, and the world.

In the past 30 years we have learnt more about the human brain than in the previous 3000 - a scientific revolution has occurred. The unconscious mind, it turns out, is most of the mind - the place where the majority of the brain's work gets done, where our most important life decisions are made, where character is formed and the seeds of accomplishment grow.

In this illuminating and compelling book, David Brooks weaves a vast array of new research into the lives of two fictional characters, Harold and Erica, following them from infancy to old age. In so doing, he reveals a fundamental new understanding of human nature. He outlines a new definition of success, highlighting what economists call non-cognitive skills - those hidden qualities that can't be easily counted or measured, but which in real life lead to happiness and fulfilment.

The Social Animal is a moving and nuanced intellectual adventure. Impossible to put down, it is an essential book for our time - one that will have a broad social impact and change the way we see ourselves and the world.


Product details

  • Paperback: 430 pages
  • Publisher: Short Books Ltd (5 May 2011)
  • Language: English
  • ISBN-10: 1907595449
  • ISBN-13: 978-1907595448
  • Product Dimensions: 15.4 x 23.3 cm
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (38 customer reviews)
  • Amazon Bestsellers Rank: 84,883 in Books (See Top 100 in Books)

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Review

The book everyone's talking about --The Guardian

A fascinating study of the unconscious mind and its impact on our lives... --The Economist

Brooks gets inside the head, explains how the brain works... it s like frieze-framing a novel and discussing the motivation of the characters. Fascinating... --The Evening Standard

At Westminster they should be listening hard. --The Times

A spirited and engaging book, true in its ambition and liveliness... it offers a sense of the very real limits of the assumptions that we westerners bring to life, and the possibility of radically better, more 'realistic' ways of living. --The Observer

A well-written and engaging tour d'horizon of much of the literature on brain development, male-female relationships and what factors cause people to live happy live... Readers will learn a great deal. --The Washington Times

David Brooks is one of the most prominent public intellectuals of our time, known for, among other things, his playful dissections of the lifestyles of the American elite. Here he is chasing bigger game. The Social Animal is about the modern life of our species. It explores attachment, parenting, schooling, love, family, culture, achievement, marriage, politics, morality, aging, death and much more... Brooks is a sharp, clear and often very funny writer. --The Washington Post

Sensational... The book is appealing in many ways, not the least of which is Brooks' ability to synthesize vast amounts of research and present it in a fashion that calls to mind the hilarious social satire of Tom Wolfe... it aims to change our understanding of how we function and conduct our lives. At the least, it will deepen your regard for the marvel that is the human brain. --The Philadelphia Inquirer

An uncommonly brilliant blend of sociology, intellect and allegory. --Kirkus Reviews (starred review)

Truly the best road map for living one's life that I have ever read... It should absolutely be on the required reading list of every MBA program... Trust me, this is a book of 'large ideas'. --Kansas City Business Journal

Brooks has done well to draw such vivid attention to the wide implications of the accumulated research on the mind and the triggers of human behaviour. --The Economist

This is a spirited and engaging book, true in its ambition and liveliness. Brooks writes excellently. The Social Animal offers a sense of the very real limits of the assumptions that we westerners bring to life, and the possibility of radically better, more "realistic" ways of living. --Ben Rogers

The most stimulating book I read this year... The implications for social policy are dramatic --Brian Ashcroft, Book of the Year - Scotland on Sunday

About the Author

David Brooks has millions of readers worldwide for his New York Times column. His influence has only grown since the publication of his book Bobos In Paradise. New York Magazine called him the essential columnist of our time in a recent profile. He lives in Washington D.C.

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Customer Reviews

Most Helpful Customer Reviews
32 of 35 people found the following review helpful
5.0 out of 5 stars Never read a book like it. Brilliant. 17 May 2011
By BHet
Format:Paperback
Buy this book if you liked any of Freakonomics, Outliers by Malcolm Gladwell, and Freedom by Johnathan Franzen.

David Brooks is incredibly perceptive. The artful way in which he uses a fictional story to contextualise his analysis about why some succeed, why some don't, why we fall in love and how, why some people always seem to be unlucky in life and why others seem to be blessed with good fortune, is smart and sublime. Brooks also offers his analysis of public policy problems, such as why inner city deprivation is so difficult to fix, and why just spending more money on schools won't automatically make schools better.

Brooks writes with great verve and style, and the book is very easy to read - I finished it in about 3 days.

Get this book if you are interested in society, the world, public policy, and why you behave the way that you do. Fascinating.
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5 of 5 people found the following review helpful
By markr TOP 500 REVIEWER
Format:Paperback|Amazon Verified Purchase
This is my first review - and I felt compelled to do so following my sense of loss in completing this book. The first two thirds is wonderful, and i had the pleasure of reading one of the best books i have ever read. The author blends the narrative of the lives of two fictional characters, with sociology, psychology, a little bit of history, with some wit, and creates an illuminating, fascinating study and explanation of why we become the people we are. Outstanding stuff.
Then somewhere in the last third he seems to lose his way with a rambling shift to political opinion, with little in the way of study to support the contentions made, followed by a depressing conclusion around old age and death. If only he had stopped two thirds through this would have been a truly great book - but definitely still worth reading for that wonderful first two thirds
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52 of 58 people found the following review helpful
Format:Paperback
***** (5 stars)

AN ENTERTAINING, FUNNY BOOK THAT CAN CHANGE YOUR LIFE

A friend of mine recommended The Social Animal, and I have to say I was skeptical; it seemed to me that David Brooks wasn't saying anything new, and the characters sounded pretty annoying.

But then I heard him on The Today Programme on BBC Radio 4, and was impressed and intrigued, I then went on Amazon and really liked the cover, so I bought it on a whim. And it turns out I was completely wrong! For one thing, David Brooks writes brilliantly - unusually for a political journalist, he's incredibly funny. I found myself genuinely laughing out loud at certain points in the book, which I don't do very much. And he makes everything very clear, so that even someone like me can understand it!!!

But, more importantly, what he actually says is fascinating. He says that the human mind "can take in 11 million pieces of information at any given moment. The most generous estimate is that people can be consciously aware of forty of these... Measured at its highest potential, the conscious mind still has a processing capacity 200,000 times weaker than the unconscious." Which is pretty amazing. And our unconscious mind is created by the relationships we have throughout life. Our success in life is governed by our unconsciousness, and if we can nurture good relationships with other people, then we can be more successful. He shows how we can do all these things, and then goes on to say that governments should focus more on allowing people to have good relationships with each other, than on things like the economy. He says emotional happiness is more important than being rich, and that if governments want to create a happy society, they should do more to get people happy than to make them rich.

All in all, The Social Animal by David Brooks is an extremely entertaining read, with an important point to make, which has the potential to make things better for all of us! And there's no-one better to make it than David Brooks.
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Most Recent Customer Reviews
5.0 out of 5 stars Awesome!
An engaging read with a creative narrative to highlight current thinking and research in social cognition and human interaction. Buy it!
Published 20 days ago by MISS D DUECK
2.0 out of 5 stars Twee drivel
Mostly drivel, with a (very) few nuggets of real interest. Starts off well enough, backed up by recent social-psychological research, but soon descends into a twee fairytale, which... Read more
Published 1 month ago by R. WEST-SOLEY
3.0 out of 5 stars SOCIAL ANIMAL
THIS BOOK IS READABLE, INTERESTING AND HIGHLY INFORMATIVE.. A FEW FRIENDS OF MINE HAVE ALSO READ IT THEIR RESPONSES HAVE BEEN SO FAR VERY POSITIVE, THE MAJORITY LOVE IT , SOME... Read more
Published 2 months ago by TKIZITO
1.0 out of 5 stars TERRIBLE, FIRST TIME IVE ACTUALLY RIPPED UP A BOOK IN DISGUST
After reading 110 pages i was compelled to rip the book up and throw it away. Never before have i had this reaction to reading. Read more
Published 5 months ago by GiantSetting
2.0 out of 5 stars Opinionated Beast
David Brooks is a regular columnist for the New York Times who takes a conservative slant. As such, I have grown to dislike him and disrespect his apologetic point of view for... Read more
Published 7 months ago by The Outsider
4.0 out of 5 stars Excellent science, less great narrative
This is a book that looks that the sciences that concern the human mind and behaviours.

But it is written looking at a couple of fictional characters called Harold and... Read more
Published 8 months ago by Half Man, Half Book
5.0 out of 5 stars Amazing
I've enjoyed the book, its characters, its depth, its style. All has been said by the reviewers.
Everyone will enjoy and learn a lot about human nature: development, social... Read more
Published 9 months ago by lindo
5.0 out of 5 stars must have!
really interesting book .. different then the usual non sense fiction ... wud recommend it to any one. very pleased with it
Published 11 months ago by sid
5.0 out of 5 stars Aha!
I have mind tidying moments best characterised by the word "Aha!".

This book has all of the strengths described by fellow reviewers and also all of the flaws. Read more
Published 12 months ago by Mwmbwls
3.0 out of 5 stars OK, but doesn't fulfil its promises
This is an interesting and at times fun book, although it is flawed through excessive use of research. Read more
Published 12 months ago by S. Ford
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