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The Six-Figure Second Income: How to Start and Grow a Successful Online Business without Quitting Your Day Job [Hardcover]

David Lindahl , Jonathan Rozek
3.4 out of 5 stars  See all reviews (5 customer reviews)
RRP: 16.99
Price: 15.46 & FREE Delivery in the UK. Details
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Book Description

21 Sep 2010
Proven methods for building an online income stream You don′t have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. The Six–Figure Second Income explains how to start or grow a business even when you think you have plenty of strikes against you. In the course of building an eight–figure real estate information marketing business, David Lindahl and Jonathan Rozek tested dozens of tools and techniques. This book is centered around principles they derived from all the tests they ran, tools they used, and money they spent. If you′re tired of the gimmicks and skepticism that anyone can really succeed online, this book will give you the no–hype, no–nonsense advice you need.

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The Six-Figure Second Income: How to Start and Grow a Successful Online Business without Quitting Your Day Job + How to Write & Sell Simple Information for Fun & Profit: Your Guide to Writing & Publishing Books, e-Books, Articles, Special Reports, Audio Programs, DVDs, & Other How-To Content
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Product details

  • Hardcover: 242 pages
  • Publisher: John Wiley & Sons; 1 edition (21 Sep 2010)
  • Language: English
  • ISBN-10: 0470633956
  • ISBN-13: 978-0470633953
  • Product Dimensions: 23.4 x 16.2 x 2.3 cm
  • Average Customer Review: 3.4 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: 331,534 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Product Description

From the Inside Flap

Proven methods for building anonline income stream Maybe you dream of making money with an online business, but haven′t tried so far because you′d have to quit your current job and enter the risky world of Internet startups. Or because you think you need lots of capital and way too much time. Or you think the field is maxed out and overcrowded. Or that you need to be age twenty–four—with an amazing invention to sell. Or just because the economy′s too bad right now. If these reasons sound familiar, Dave Lindahl and Jon Rozek beg to differ. Having done so themselves, they know you can create a very significant side income online, and their new go–to guide The Six–Figure Second Income shows you exactly how! Filled with common–sense advice and proven tips, this book supplies you with a complete toolbox to take the things you know or do best and sell them online for a profit—all in your spare time, working at your speed. You′ll get a no–nonsense approach to creating and selling simple, effective information products that will, with time and work, produce a sizable income stream. You′ll also discover:Ten false barriers on your road to onlinebusiness success Six very real dangers to your successReady–made ideas for quick andprofitable productsHelpful tips for creating saleable contentquickly and easily Seven building blocks of a good Web site Common marketing mistakes and their fixesHow to use Google tools and other online resources to discover new trends and markets Secrets to creating an upward profit spiral If for some reason you object to making money, don′t read this book. Otherwise, pick up The Six–Figure Second Income and start building a rewarding and growing stream of online profits today!

From the Back Cover

Praise for The Six–Figure Second Income "Most people would be thrilled with a six–figure income—but a six–figure second income would be a real dream. Lindahl and Rozek knock down all the barriers to online business success and show you how ignoring the conventional wisdom may be the smartest move you′ll ever make."—Harvey Mackay, author of the #1 New York Times bestseller Swim withthe Sharks without Being Eaten Alive "I′ve been in business for over forty years. I′ve been both bankrupt and a billionaire. What have I learned from it? That one of the most important assets you can have on your journey toward business success is a clear path. The Six–Figure Second Income is just such a path. The authors have filled this book with straight talk and valuable guidance. I wish it had come out many years ago."—Bill Bartmann, author of Bailout Riches!, www.BillBartmann.com "Jonathan Rozek is a sophisticated New Englander with zero tolerance for make–money hype AND for anyone′s lame excuses for not jumping into business with both feet. I love his direct, frank, even–handed approach to every single topic. It′s hard to name many excellent ′A to Z′ guides to Internet marketing. But this covers everything from ′what PDF stands for′ to some fairly advanced marketing strategies. You′ll have a great framework before you go deep into individual subject areas. Loaded with common sense. Excellent!"—Perry Marshall, author of The Definitive Guide to Google AdWords,www.PerryMarshall.com "I run multiple businesses and I′m always low on time. What I love about this book is the practical, real–world advice about how to start and grow a business when no one′s given you a ′leg up.′ That is, no one until this book came along. Well done!"—Wendy Patton, author, real estate builder, broker, and investor,www.WendyPatton.com

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Customer Reviews

3.4 out of 5 stars
3.4 out of 5 stars
Most Helpful Customer Reviews
3 of 3 people found the following review helpful
3.0 out of 5 stars Not as good as it could have been 4 Aug 2012
By Andrew
Format:Hardcover|Verified Purchase
If you want a book to give you a rough guide to making an income on the internet then this could well give you that. However I was a little disappointed by the fact that there are no real hard guidelines here. The book goes into detail about creating your own electronic product and what you need to do in order to create one, the problem with this book is that it tells you for instance that you should do research into your chosen product area but fails to explain how to do the research and what to look out for.
This book isn't bad but don't expect to be able to follow this like a tutorial to making income online, this is more of a guide to things that you should research separately if you are interested in making your own info products.
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24 of 30 people found the following review helpful
5.0 out of 5 stars Six Figure Second Income 10 April 2011
Format:Hardcover
There comes a time in all our professional lives, when we question the working life that we've started on. Maybe it's because we have fallen into a rut that we can't get out of, or the job that once paid the bills is finding it a struggle. Or maybe you really enjoy the job that you have but you'd like a little extra in the pay packet at the end of the month.

Whatever the reason, many of us are thinking about running a second business to supplement the income that we already receive. This is where `The Six Figure Second Income' by David Lindahl and Jonathan Rozek comes in. Many books of this nature are to be found on a website, or as an ebook. For me this can be difficult to dip into and it is good to find this book, as a real book (it is also available as an ebook if you want one of those).

In their book, David and Jonathan take a building block approach to a fully-fledged internet business that can certainly supplement, but in some cases replace the more traditional businesses that need us to be there between the hours of 9am and 5pm. Their book is divided into chapters that discuss barriers to running a passive income site (both real barriers and false), as well as describing how to create valuable content that people will pay for, and then return for more.
I especially like the chapter devoted to the types of content that you can create - from newsletters and ebooks to technology applications and paid consultations.

There are many sites that offer advice, but don't dwell too long on the types of content that can be used, making it difficult for the business owner to visualise what they need to do.
Read more ›
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3 of 4 people found the following review helpful
2.0 out of 5 stars Alt-title: "E-business for dummies" 30 Aug 2012
Format:Hardcover
I bought this book based on quite good feedback on Amazon.com.

Actually I was reluctant to reading this book after a swift flick-through - it just seemed too basic and too shallow.

I starts out pretty good - I've read so many of these books and 9/10 of them preaches: "Make an info-product" (easy for an author to write, of course, we bought the book). I was actually encouraged to write one of my own by this, so it was somewhat inspiring.

Then you pass the 100-page-mark and it's down hill! For example, they give 40-so examples of ways to make money from an info-product. All this is fine, when you look at it in the 2-page table-form, but then you flip the page and they've spend more than 20 pages (!!!) elaborating each and every point?!? I mean - this was so usefull I actually got quite upset. I figured the authors must have sat down, brainstormed a list of topics/ideas. They then wrote a page on each idea and published their book.

They do make a great impression, telling you just why these info products will sell, but they then shamelessly abuse their own methods - in their own book.

As an internet entrepreneur, I was sadly dissapointed. This may be good if you have never, ever read anything about "the internet" (and even so, I'll recommend "Get Out While You Can: Escape The Rat Race by George Marshall" instead), but if you've tried e-business before, this is sadly useless.
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2.0 out of 5 stars Nothing Special 10 Aug 2013
Format:Kindle Edition
Very basic information. I found some information useful but found myself skipping through a lot of the pages. Very dated marketing techniques so nothing I don't already know. I found as with a lot of books, it states, "you must do this and you must do that" but it doesn't actually give anything useful to use or work from. All it does is state the obvious marketing technique. There's very little information on how to put an information product together. Basically it tells you to choose a topic and then you're left wondering where to start so I'm no better off than when I started. It's just like most other books of this nature. A lot of should and shouldn't bumph.
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5.0 out of 5 stars Full of great ideas 11 Nov 2012
Format:Hardcover|Verified Purchase
I'm a very busy person, and am interested in the many ways in which you can multiply your income. If you actively do what the guys recommend, I believe that you will be on a good footing when you start your online business.
Well worth the money, well worth the read. In fact, it is good enough for me to own both the paper copy AND the audiobook.
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