The Seven Cs of Coaching: The Definitive Guide to Collaborative Coaching [Paperback]

“A new approach just when the industry needs it.”

- The Bookseller

Coaching is a booming industry, and a much-desired skill for managers, but one thing is becoming clear - the traditional methods have shortfalls, and the old models are looking tired. The vast majority of coaching books are founded upon the GROW model, which is now exhausted its flaws are beginning to show.

Too many coaching interventions fail because they assume the person being coached wants to be there, it is too short-term and it creates an over reliance on the coach. Coaching that doesn't last isn't coaching and Coaching that doesn't end is management. It's time for a new way:  a complete process of coaching that creates sustainable change. It's time for Collaborative Coaching. Mick Cope has developed the definitive guide to the process of coaching and reveals a new process that enables sustainable change. Collaborative Coaching will be invaluable as a guide for every manager and every professional coach.

Coaching that doesn’t last isn’t coaching

Successful coaching is about helping others to help themselves.  Successful coaching is collaborative coaching.  It’s also about knowing that when the coaching intervention is complete, the change will persist and become a permanent shift.  And that’s where most coaching falls down.

The Seven Cs of Coaching is carefully designed to offer a collaborative framework that will help ensure old patterns of behaviour are broken, and new ones are formed – and maintained.  Through building trust, giving feedback, challenging perceptions, highlighting limiting beliefs and surfacing shadows the coach is able to cut the rubber band that pulls the client in the unwanted direction.  Then using techniques such as directional setting, creativity tools, rich measures, choice management and planned withdrawal processes, the coach can help the client lock in the new pattern of behaviour.

The Seven Cs of Coaching is a way of packaging and presenting what can be a very complex process in a way that helps the coach deliver value through sustainable change.

With the same sharpness of mind and clarity of thought that created The Seven Cs of Consulting – the now widely adopted definitive guide to the process of consulting – Mick Cope has turned to coaching to develop the definitive guide to the process.  A guide that does not rely on old or outdated models, but that reveals a new process of enabling sustainable change.  Whether you are a professional coach or a manager wishing to develop your coaching skills, The Seven Cs of Coaching is an invaluable guide.

Mick Cope has been a consultant for 15 years, working in the field of business transformation.  He has managed both front and back office activities across in-house and commercial organizational development programmes, including systems integration, strategy, development, Investors in People, European Quality Award, Stephen Covey Seven Habits and a wide range of personal development programmes.