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The Second Coming of Steve Jobs

The Second Coming of Steve Jobs [Kindle Edition]

Alan Deutschman
3.6 out of 5 stars  See all reviews (5 customer reviews)

Print List Price: £11.21
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Product Description

Product Description

From the acclaimed Vanity Fair and GQ journalist–an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history. With a new epilogue on Apple’s future survival in today’s roller-coaster economy, here is the revealing biography that blew away the critics and stirred controversy within industry and media circles around the country.

From the Trade Paperback edition.

Product details

  • Format: Kindle Edition
  • File Size: 559 KB
  • Print Length: 352 pages
  • Page Numbers Source ISBN: 0767904338
  • Publisher: Crown Business; 1 edition (18 Dec 2001)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B000FC1KAM
  • Text-to-Speech: Not enabled
  • X-Ray:
  • Average Customer Review: 3.6 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: #442,516 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

3.6 out of 5 stars
3.6 out of 5 stars
Most Helpful Customer Reviews
10 of 12 people found the following review helpful
I am a keen Macintosh user, and believe that the computer I have on my desk is the best there is. My interest in the personalities behind Apple came from watching the Movie "Pirates of Silicon Valley", which led me to read the book "Fire in the Valley", on which the movie was based. I then read "Apple Confidential", an account of the history of Apple Computer, Inc. The Second Coming of Steve Jobs does as much as any book could do to help one understand a very complex and contradictory man. He is an innovator and a genius, but he is also infantile and selfish. I don't know if I would like to work with him, but I love the products he turns out.
Overall, this is a fascinating account on the life of Mr Jobs between leaving Apple in 1985 and his victorious, and controvertial return, in 1996. You learn much about his relationships with employees, his NeXT and Pixar intrests and their sucesses and infamous failures. Bill Gates even gets a look in, leaving unsulting messages on Steve's answering machine, slagging-off his Macintosh.
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By Dils
Format:Kindle Edition
I am a keen Apple Products user and have only been a convert recently. This book is very different from Inside Steve's brain, which flatters Steve and also springs his ideas out to the masses.

This book depicts the genius, vision of Steve Jobs, also it reveals that not everything that happened was meticulously planned. Apple is at its reams of success but it wouldnt have been if IBM bought next, and Pixar wont have happened if Steve wasnt ousted from Apple.
Steve made a brilliant comeback, his charismatic, eccentric, sometimes downright rude and humiliating character made him the man behind the vision. His quirky habits, his passions for gadgets lead the way. Though reading through this week, many times i felt that the author didnt really like Steve at all, but begrudgingly admits that Steve had the ' x factor'.
it reveals multiple facades of Steve, it makes us realise he was human. and come on, if i had billions of dollars, i'd build a helipad too! If i had billions of dollars, i too would have a palate for the finer things in life..
what i cannot understand is, from a man who lived in a house with minimal furniture, black and white themed, a 100,000 dollar stereo speaker, and persion rug, who's only thing in common with the masses is his pair of blue jeans, what makes him o create the IMac in the fruity flavoured colors ? it wouldnt even go with the theme of his elitist home. How does someone who is so NOT part of the masses understand what the masses would want?
Its a great read. For those die hard Steve fans who think he's God or maybe Michealangelo, it you cannot bear the thought of Steve being criticised , dont read it.
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4 of 6 people found the following review helpful
5.0 out of 5 stars Totally compelling, couldn't put it down. 28 Sep 2001
Can't remember reading a book as fast as this before! A well told story about a man who does seem to be a bit of a genius/lunatic combination. Nice to read the story about Pixar as well. Buy it now and enjoy!
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5 of 9 people found the following review helpful
1.0 out of 5 stars There are better profiles out there 26 Mar 2004
By A Customer
This book is filled with cutesy asides, clichés and tabloid-esque hyperbole, most of which seem to have been sourced third hand at best. I expected good things from this book but sadly it’s a very low-brow account of Steve Jobs and for your money, there are many better options out there if you want a serious account on the man.
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1 of 6 people found the following review helpful
4.0 out of 5 stars Steve is God 27 Dec 2003
Steve Jobs, no matter what you think of him, this man knows what we want before we do.
I read this book every spare moment I had, for any any Macintosh user/lover this is must.
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the key to success was “pure staying power, persistence, continually believing in something, dogged stubbornness to get things done, and continual optimism.” &quote;
Highlighted by 33 Kindle users
If you were meeting him for the first time, he would look at you eye-to-eye with a searching, unyielding, laserlike stare. He would say your first name, say it often, insert it casually at the beginning or end of a sentence. You would be flattered by the personal attention and recognition that you were receiving from such a vaunted pop-culture icon. &quote;
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Unless he could have the best, most perfect things, he would have nothing. &quote;
Highlighted by 23 Kindle users

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