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The Smarta Way To Do Business
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Product Description
Review
‘…jam–packed full of very good business advice… will provide you invaluable knowledge…I can highly recommend this book.’ (Sme–blog.com, Novemeber 2010)
‘…packed with valuable contributions from successful entrepreneurs…invaluable nuggets about doing business in the digital age.’ (Director, December 2010).
‘Pick up advice from more than 100 entrepreneurs who’ve been there, done it and are still doing it.’ (Unltd, February 2011).
‘If you only buy one business advice book, buy this one.’ (Bookworm73, February 2012)
Product Description
A fully enhanced edition of the definitive start–up guide, with all the advice you′ll ever need to start and run a successful business… straight from the UK′s leading entrepreneurs. Anyone who is anyone in the world of entrepreneurship has contributed their expert advice to this unique book. Watch interviews with...
Theo Paphitis
Deborah Meaden
Duncan Bannatyne
Sarah Beeny
Doug Richard
Martha Lane Fox
Caprice
Sahar Hashemi
…and more.
With further advice and expertise from:
Peter Jones
Mike Clare
Julie Meyer
Rachel Elnaugh
...and many more!
The Smarta Way to Do Business (Enhanced Edition) is the first definitive, all–you–need–to–know guide to bring you real–world insight from people who really know what it takes to grow a successful business; entrepreneurs who′ve been there, done it, and are doing it now. It′s about providing you with all the insider knowledge YOU need to build a successful business right NOW.
The Smarta Way to Do Business (Enhanced Edition) is brought to you by Smarta.com, the UK′s ultimate resource for business advice, networking and tools. Started by Shaa Wasmund and backed by Dragons′ Den stars Theo and Deborah, as well as Bebo founder Michael Birch, the team at Smarta.com are the experts in all things business. Every day Shaa, editor and co–author Matt Thomas and the Smarta team speak to and offer advice to thousands of small businesses and entrepreneurs, keeping their finger on the pulse of the UK business scene.
Whether you′re just starting out, looking to take your business to the next level or exploring how social media and emerging technologies could treble your customer sales, The Smarta Way to Do Business has the answers you′re looking for.
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Customer Reviews
Most Helpful Customer Reviews
3 of 3 people found the following review helpful
Format:Paperback
This book really is for you whether you are new to business or have been in it 10 years. It covers some incredibly topical and important topics including a fantastic guide on social media as well as sections on dealing with money, creating partnerships in order to build the business. There are some great case studies as well as wisdom from some great entrepreneurs out there. Especially helpful for those doing business online, which is practically everyone these days!
1 of 1 people found the following review helpful
Format:Paperback|Amazon Vine™ Review
(What's this?)
"The Smarta way to do business" is an in depth guide to starting, developing and maintaining a successful business. It covers a multitude of strategies for building your own successful business at minimal cost. It's packed with ideas and advice from famous entrepreneurs, as well as owners and staff of household brand names.
The book is mainly aimed at those wanting to start a new business but many of the tips can be used by older established businesses that are finding it difficult to keep up with the competition.
For someone like myself, who's always wanted to start their own business but were worried about start up capital, or successful low cost marketing strategies, will greatly benefit from this book as fantastic solutions are put forward to tackle those obstacles. You can learn how to build your business from next to nothing, keep overheads low, run effective marketing through social media, as well as build brand recognition and excellent customer service all through the internet. Learn how to launch and maintain a business on your own, and keep growth minimal until you're ready to explode!
As with all self help books, you get out what you put in. The effective strategies contained in this book all require considerable effort and dedication on your part. So if you're someone who's brain never stops, and are proactive in everything you do, then get this book now and become the next big name in British business!
It's worth every penny!
The book is mainly aimed at those wanting to start a new business but many of the tips can be used by older established businesses that are finding it difficult to keep up with the competition.
For someone like myself, who's always wanted to start their own business but were worried about start up capital, or successful low cost marketing strategies, will greatly benefit from this book as fantastic solutions are put forward to tackle those obstacles. You can learn how to build your business from next to nothing, keep overheads low, run effective marketing through social media, as well as build brand recognition and excellent customer service all through the internet. Learn how to launch and maintain a business on your own, and keep growth minimal until you're ready to explode!
As with all self help books, you get out what you put in. The effective strategies contained in this book all require considerable effort and dedication on your part. So if you're someone who's brain never stops, and are proactive in everything you do, then get this book now and become the next big name in British business!
It's worth every penny!
1 of 1 people found the following review helpful
Format:Paperback|Amazon Vine™ Review
(What's this?)
I picked this book to review as I was threatened with potential redundancy this year, and as a result spent a lot tme reconsidering my future. I have always wanted to be my own boss, but have never worked out how or doing what. Over the past few weeks I have discovered that my job has been saved in the end, but I am now trying to learn from the new point view I adopted when my job was uncertain, with a view to one day going for it and starting a business.
I think the ideas in this book are refreshing and look at how through the use of modern technology, in particular the internet, anyone can start a business at relatively low cost. The book covers all sorts of areas, highlighting the things which should be at the forefront of anyone's mind to succeed in business, I especially like how examples are taken from real businesses, which helps to make the advice relevant.
I would suggest that anyone who is currently in business or thinking of starting out on their own reads this book as soon as possible. If you have a good idea, are prepared to put in the time and follow the advice in this book I can't see how you can fail. GOOD LUCK!
I think the ideas in this book are refreshing and look at how through the use of modern technology, in particular the internet, anyone can start a business at relatively low cost. The book covers all sorts of areas, highlighting the things which should be at the forefront of anyone's mind to succeed in business, I especially like how examples are taken from real businesses, which helps to make the advice relevant.
I would suggest that anyone who is currently in business or thinking of starting out on their own reads this book as soon as possible. If you have a good idea, are prepared to put in the time and follow the advice in this book I can't see how you can fail. GOOD LUCK!
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Most Recent Customer Reviews
Superficial and Irritating
I found this book very gimmicky. It consists of a series of extremely short chapters (each only 2 or so pages long) which means the whole thing reads like a series of blog posts. Read more
Published 2 months ago by ReviewMax
Fantastic introduction
This book covers a number of subjects, and is very relevant to starting a business on a budget during the economic downturn. Read more
Published 3 months ago by Dinah93
Not nearly in-depth enough to be useful
When I chose this book I was expecting to read all about how business people, such as the Dragon's, became so successful and lots of tips and tricks on how they went about it. Read more
Published 7 months ago by josie82
FANTASTIC!
Fantastic book for any aspiring entrepreneur with bite size hard core facts to give you a kick in the right direction. A MUST read book
Published 7 months ago by Charlotte Murray
very helpful book
Well written and encouraging to the would be entrepreneur. I found of particular help the chapters on social networking in contextualising their tactical use in a business plan. Read more
Published 10 months ago by J. S. Matthews
Mixed Feelings
I thought that this book would contain lots of 'how-to' advice from the multi-millionaires on Dragons' Den. Read more
Published 13 months ago by Hunter Sza
easy to digest....
Over the past few years I have bought various business start up books with a view to getting inspired and understanding more about what is involved. Read more
Published 14 months ago by joojeh99
Some good bits
A lot of this book is the same old business start-up advice dressed in new clothes, a great deal of it is common sense to anyone starting a business but it is presented in a funky... Read more
Published 14 months ago by Maggie
Book Review
This 300+ page book is full of good advice about starting up and maintaining your new business. Its approach is using social media such as Twitter or Facebook in contrast to... Read more
Published 14 months ago by Mr. S. C. Warburton
Lots of the right advice, not necessarily in the right order
Smarta[] is an online business advice website created in 2008 and now backed by a couple of Dragon's Den entrepreneurs. Read more
Published 14 months ago by Kevin Partner
Listmania!
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