The Retail Handbook
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Product Description
Review
There is a good combination of strategy and 'nitty-gritty', with numerous common-sense tips based on insights from Antony's retail experience. Both the planning and the execution are well covered and each section has a helpful checklist of subjects to consider. The book is possibly unique in providing such a comprehensive practical guide to retailing in one compact volume. Roger Best, Retailer with over 20 years experience leading consumer brands and former CEO of Radley
Product Description
For every retailer that wishes to learn how to achieve their potential in Retail. The Retail Handbook follows a logical 11 part journey that centres around, and begins with, the Customer. Based on 20 years of experience and a number of different retail businesses, this handbook will guide you through the journey to make your business customer focussed, and realise the potential you have to make your retail business a success. Whether you are a seasoned retailer or you are just starting out, The Retail Handbook will help you master the basics in retail and set you up to compete with the larger retailers ... and win the battle for your customers.
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Most Helpful Customer Reviews
2 of 4 people found the following review helpful
Format:Paperback
I've read many marketing and retail books over the last few months and this is one that covers everything, is easy to read and filled with useful practical examples. If you are looking to go into retail (like myself) or wanting to increase your sales I can recommend this book. Personally, I found the practical examples from the author's own experience very helpful.
2 of 4 people found the following review helpful
Format:Paperback
If you're in retail you absolutely must read this book!!!
It's crammed with great ideas that really make a difference to achieving great success. The retail market has many challenges and this book helps to overcome them.
Well done Antony on a great read!!!
It's crammed with great ideas that really make a difference to achieving great success. The retail market has many challenges and this book helps to overcome them.
Well done Antony on a great read!!!
2 of 4 people found the following review helpful
Format:Paperback
This is a very well written book full of useful advice and practical steps on how to build a successful retail business. The author draws on his own wealth of experience which shines through on every page. He presents his approach in a structured and coherant way that made reading it a joy rather than a chore. I read a lot of books on business development and I wish more were written like this!
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Most Recent Customer Reviews
Chris Davies Author of "Winning Client Trust"
This book is a use for all those budding retailers out there looking to maximize their path to success in challenging times. Read more
Published 7 months ago by Chris Davies
What a FANTASTIC Business/Retail Help book this is!!
This is a fantastic Book! So very well written. It really does provide outstanding advice for all retailers. Read more
Published 7 months ago by Dee from Derbyshire
A logical guide for retailers
This is a practical guide that you could read cover-to-cover and refer back to many times over. There are some good examples to draw from, too. Read more
Published 8 months ago by Maria Kennedy
A remedy for retail revival on the high street
In these precarious times retail owners would do well to take note of the advice within these pages. Read more
Published 10 months ago by Fi the coach
A 'must read' for retailers
As a retailer I've read many other books on the subject. This one really stands out for me.
This isn't just about what the big guys did - this book really shows you how to be... Read more
This isn't just about what the big guys did - this book really shows you how to be... Read more
Published 10 months ago by Top of The Dale
Recommended retail reading for sure!
For anyone operating an independant retail venture, you've got to get this book and see what you're missing out on. Read more
Published 10 months ago by Chee Ho Yu
A Great Retail Book
This is a great book not only for those that consider themself to be in retail but also for anyone who owns a business providing a product or service. Read more
Published 10 months ago by Akil Gordon-Beckford
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