De Abaitua's debut novel is an excellent read. If you like Philip K Dick, or like you literary fiction to have some science fiction elements, or your SF to be more literary, this is a must.
Like Philip K Dick, De Abaitua chronicles that sense of bewilderment with life, bafflement at the changing world, at technology and progress and how your mind struggles to reconcile with it, while you're still gripped, fascinated.
It's gripping, horrifying, pertinent and a fascinating potrait of the modern world (specifically London's Hackney and Canary Wharf, and other parts of Britain), twisted slightly but still recognisable: for how the marketeers manipulate society, how we mortgage our souls to technology, and for how we feel torn between nature and nurture, tradition and innovation.