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The Power of Charm: How to Win Anyone Over in Any Situation [Kindle Edition]

Brian Tracy , Ron Arden
3.9 out of 5 stars  See all reviews (19 customer reviews)

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Book Description

As one of the world’s premier business consultants and personal success experts, Brian Tracy has devoted his life to helping others achieve things they never dreamed possible. Now, in his latest book, he gives readers the key they need to open any door...and get whatever they want, every time. The Power of Charm gives readers proven ways to become more captivating -- and persuasive -- in any situation. With his trademark directness, Tracy shows readers what charm can do, and how they can use simple methods to immediately become more charming and dramatically improve their social lives and business relationships. Readers will learn how to: * capture people’s trust and attention within the first few seconds of meeting * win the support of others who can help them achieve their goals * master body language and advanced listening techniques * sell more of their products or services * deliver powerful and engaging talks and presentations * improve their negotiation skills * get paid more and promoted faster With The Power of Charm, readers will develop greater confidence and self-esteem and learn how to naturally create rhythm and harmony with others. It’s a unique and powerful guide filled with proven techniques for making dreams come true -- in business and in life!

Product Description


"If you are ready to exude 'magnetic attraction and charismatic influence, ' then you need to read The Power of Charm...[the book] is packed with great ideas on how to make your charm -- which everyone has -- work for you." --Advisor Today

About the Author

Brian Tracy is one of the world’s most celebrated and successful speakers, a prolific bestselling author, and a leading consultant on personal and professional development. He has given more than 4,000 talks and seminars in 42 countries, and has worked with more than 1,000 companies worldwide.

Arden is known as “the guru of speech coaches” and has trained more than 1,000 executives in public speaking.

Product details

  • Format: Kindle Edition
  • File Size: 566 KB
  • Print Length: 145 pages
  • Page Numbers Source ISBN: 0814473571
  • Publisher: AMACOM; 1 edition (20 Mar. 2006)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B00EUI0WP6
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Bestsellers Rank: #77,667 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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More About the Author

Brian Tracy is one of America's leading authorities on the development of human potential and personal effectiveness. He addresses more than 400,000 men and women each year on the subjects of personal and professional development, including the executives and staff of IBM, Arthur Andersen, McDonnell Douglas, and The Million Dollar Round Table. His exciting talks and seminars on leadership, sales management, and personal effectiveness bring about immediate changes and long-term results

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Customer Reviews

Most Helpful Customer Reviews
24 of 24 people found the following review helpful
4.0 out of 5 stars Very Effective 3 July 2009
This book is short and goes straight to the point. The advice is simple and very easy to follow. My job involves a lot of contact with customers and after trying out a few of the techniques I began noticing that people were warming to me, especially my work colleagues, they come up to me and start opening up, tell me all sorts of things and trusting me with secret stuff. My favorite technique is the eye flip, after doing it to a colleague and tasking them how attentive I was to her she said that it was like only the two of us were in the staff room (which we weren't). All in all a good book which will increase your confidence and thus improve your socializing skills, it also helps with your speech, I used to stutter a lot but now it has decreased considerably.
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5 of 5 people found the following review helpful
4.0 out of 5 stars Charming! 18 Jan. 2011
Format:Kindle Edition
My initial thoughts on this book was that it would be aimed at swanky, arrogant, salesman.
However, there are sound principles of interaction that will benefit anyone who works with other people, has friends, relationships, family; in other words, everyone.
The first chapters define charm and what it can do for you. The 'Five As' of charm are discussed: Acceptance, Appreciation, Approval, Admiration and Attention, which form the basis of the study.
We are advised on how to use our eyes, head, posture and voice to gain rapport with the other person.
There's nothing really new here, apart from the 'flick' technique, but the book is a good, well written overview of deepening your relationships with others.
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6 of 6 people found the following review helpful
4.0 out of 5 stars Simple but effective 8 July 2010
Format:Hardcover|Verified Purchase
If you're read any books on improving personal interaction, then a lot of the theory is familiar to you. However, it's packaged in an easily readable, concise package. It wasn't overly taxing but I found it a good reminder/refresher to study.
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4 of 4 people found the following review helpful
3.0 out of 5 stars Well Written 9 May 2012
This book is well written and quite an enjoyable read. If one was new to persuasion and charm skills then I could see it being quite useful. For someone well versed and practiced in NLP, trained in sales or familiar with the genre however there is nothing in this book that it is new. If you feel you have a good grounding in persuasion skills then I would check out Rintu Basu's Black Book of Persuasion Skills which goes into the linguistics side in quite a bit of detail in my opinion.
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18 of 20 people found the following review helpful
By Rolf Dobelli TOP 500 REVIEWER
You could read Brian Tracy's basic handbook on charm in about an hour and come away with several elementary, but applicable, communication techniques. Even better, you can put his techniques to use immediately. Charm is the glue that unites the contents of this basket of basic communication skills and scraps. While it's a little gimmicky, the idea of being charming sounds just lovely. Co-author Ron Arden, a former actor and director, adds some solidity with valuable anecdotes about creating a stage presence. While parts of the content will seem familiar to you if you've already read a few books on interpersonal communication, this manual offers novices a fast overview and a good look at the basics. We recommend this useful book as a way to become charming without going to charm school.
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8 of 9 people found the following review helpful
4.0 out of 5 stars Highly recommended 7 Dec. 2010
Very clear, concise and beautifully laid out. May be useful to you if you want to improve the impact you have on others. Also essential, in my view, is "How to win friends and influence people" by Dale Carnegie.
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1 of 1 people found the following review helpful
3.0 out of 5 stars Good read yet content is obvious. 7 Aug. 2013
Format:Kindle Edition|Verified Purchase
I f you're interested in becoming charming on a friendly level this`'ll do it for you. However the lessons taught are mostly just common sense: eye contact, smiling, praise and being sincere etc. There are a few points that helped increase my knowledge however I honestly can't recommend this book at its full price. Good, but not THAT good.
Also, if your idea of charming is in regards to women and dating what you learn here is a decent foundation however you'll need to tune it with your knowledge of dating and attraction.

Gave it a 3/5 simply because I could spend two hours on YouTube for similar results.
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11 of 13 people found the following review helpful
5.0 out of 5 stars good read 31 Aug. 2008
as probably with lots/all of these kind of books it does not reveal any magic tricks. the things explained are simple and sound quite logic when reading. nevertheless are lots of these things neglected when communicating and quite easy to reintroduce in the own communication techniques.
especially the part of the physical signals that are sent out during communication are quite interesting and actually made me watching people on tv to spot them.
i just finished the book (easy read, also for not native speakers !) and cant tell how much i will benefit from it. however i am motivated to start actively integrating the practices in my daily life!
reading recommended !
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Most Recent Customer Reviews
5.0 out of 5 stars Five Stars
want to change your life- follow the instructions.easy
Published 19 days ago by leonardo
5.0 out of 5 stars Excellent book
It certainly was worth buying and has given me a lot to work with, I shall be putting this in place daily
Published 2 months ago by Jan Deg
5.0 out of 5 stars Five Stars
A smashing book that FULLY lives up to its expectations. Go for it !
Published 2 months ago by Francis Keenan
2.0 out of 5 stars Two Stars
Didn't learn much from it.
Published 2 months ago by JJ
3.0 out of 5 stars some pretty good tips, quotes and examples but
I kept waiting for the part about when slightly less than charming people present. I mean we aren't only going to need charm at parties or speaking with our spouses or manager. Read more
Published 5 months ago by Michellethebellebelle
5.0 out of 5 stars Five Stars
ecxellent book for everyday life and successful comunications
Published 6 months ago by cabonegra
5.0 out of 5 stars Every teenage male should read this
Well written and easily accessible as are all Brian Tracy's books.

In this modern world where social manners are lost and a men often dare not open a door for others... Read more
Published 14 months ago by An avid reader.
5.0 out of 5 stars a great read
It may sound common sense, but when reading this book you critically evaluate your behaviour and find out that most of the common sense is missing and that is when the benefits of... Read more
Published 21 months ago by M. Asim Ayub
4.0 out of 5 stars Effective
This book has some good, common sense advice in it. Some of it strikes me as rather manipulative (! Read more
Published on 11 Feb. 2012 by Lazy Man
1.0 out of 5 stars Cliff Notes for Dale Carnegie
This book is basically just cliff notes for Dale Carnegie's How to Win Friends and Influence People. Skip it completely and read the original.
Published on 8 April 2011 by Elsie
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