or
Sign in to turn on 1-Click ordering.
Trade in Yours
For a £1.20 Gift Card
Trade in
More Buying Choices
Have one to sell? Sell yours here
Sorry, this item is not available in
Image not available for
Colour:
Image not available

 
Tell the Publisher!
I’d like to read this book on Kindle

Don't have a Kindle? Get your Kindle here, or download a FREE Kindle Reading App.

The Porcupine Principle: and Other Fundraising Secrets [Hardcover]

Jonathan Farnhill
4.8 out of 5 stars  See all reviews (5 customer reviews)
Price: £14.95 & FREE Delivery in the UK. Details
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
Only 2 left in stock (more on the way).
Dispatched from and sold by Amazon. Gift-wrap available.
Want it Sunday, 26 Oct.? Choose Express delivery at checkout. Details
Trade In this Item for up to £1.20
Trade in The Porcupine Principle: and Other Fundraising Secrets for an Amazon Gift Card of up to £1.20, which you can then spend on millions of items across the site. Trade-in values may vary (terms apply). Learn more

Book Description

10 Sep 2007
Being a fundraiser is exciting and fulfilling, but also full of challenges. You know what is important but how do you communicate that to potential supporters? And just how do you keep your motivation when the money isn't rolling in? Jonathan Farnhill is an experienced fundraiser who knows both the pleasure and the pain of fundraising. His premise is that what fundraisers need is not the 'how' of fundraising - the technical skills to carry out their jobs - but the 'why', a sense of the 'bigger picture'. In 33 humorous and pin-sharp vignettes, the book distils the spirit of fundraising, including: divine compost - why what you do now matters; my bubble, you squeak - engaging with the outside world; and, the porcupine principle - managing your message."The Porcupine Principle" is both down-to-earth and thought-provoking at the same time. Interwoven with practical fundraising tips and advice, it will also help you reflect deeply on your fundraising practice, bringing meaning and a sense of perspective to an invaluable profession. 'Contains a wealth of ideas from someone who has been there and done it'. - Stuart Etherington, Chief Executive, NCVO. 'Deserves to be the fundraising book of the year'. - Peter Fletcher FFIA, CFRW University Hospital, Birmingham Charities.

Special Offers and Product Promotions

  • Between 20-26 October 2014, spend £10 in a single order on item(s) dispatched from and sold by Amazon.co.uk and receive a £2 promotional code to spend in the Amazon Appstore. Here's how (terms and conditions apply)

Frequently Bought Together

The Porcupine Principle: and Other Fundraising Secrets + Writing Better Fundraising Applications: A Practical Guide + The Complete Fundraising Handbook
Price For All Three: £60.90

Buy the selected items together


Product details

  • Hardcover: 144 pages
  • Publisher: Directory of Social Change (10 Sep 2007)
  • Language: English
  • ISBN-10: 1903991897
  • ISBN-13: 978-1903991893
  • Product Dimensions: 18 x 11.6 x 2 cm
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: 89,088 in Books (See Top 100 in Books)

More About the Author

Discover books, learn about writers, and more.

Product Description

Review

'Contains a wealth of ideas from someone who has been there and done it'. - Stuart Etherington, Chief Executive, NCVO. 'Deserves to be the fundraising book of the year'. - Peter Fletcher FFIA, CFRW University Hospital, Birmingham Charities.

Inside This Book (Learn More)
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Back Cover
Search inside this book:

Sell a Digital Version of This Book in the Kindle Store

If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store. Learn more


Customer Reviews

3 star
0
2 star
0
1 star
0
4.8 out of 5 stars
4.8 out of 5 stars
Most Helpful Customer Reviews
5 of 6 people found the following review helpful
5.0 out of 5 stars A very clear read 4 July 2008
Format:Hardcover
If you want a Fundraising "How To" Guide, this isn't the book for you, but if you have fundraising experience this is a hilarious must read. Farnhill has had lot's of fundraising experience and writes about the problems that everyone has encountered in a humourous manner. I especially liked the bit about the different members of a Fundraising Team, I could certinly relate to that!
Was this review helpful to you?
1 of 1 people found the following review helpful
4.0 out of 5 stars Interesting Fund raising book 20 Sep 2010
Format:Hardcover
Porcupine Principle is a serious book, full of thoughtful ideas and practices. Sometimes you pick a book up and though very useful you do not find it amusing. Porcupine Principle though serious will make you laugh. Jonathan Hill appears so have a style that delivers the message, engage the reader whilst at same time the reader will have fun learning. I think this may explain why he is reported to be such a good fundraiser.
I will recommend the book to anyone that is looking for a book that is written in non academic style.
Comment | 
Was this review helpful to you?
5.0 out of 5 stars Excellent, humourous and telling... 20 May 2014
By Syd
Format:Hardcover|Verified Purchase
Excellent book, well written by someone who knows his way around fundraising. It brought back memories.
Essential reading...well worth the price I paid
Comment | 
Was this review helpful to you?
5.0 out of 5 stars A great book. 13 May 2014
By RogerWG
Format:Hardcover|Verified Purchase
I met the author when we were both hospice fundraisers. He inspired and guided me then, and as a charity trustee I still value his book. If you fundraise or get others to do so, buy this book. It is amusing to read, very honest, and just the job. Not so much a cold 'this is what you do' book but rather I 'with this attitude you can, like me, do excellent work for your good cause'.
Comment | 
Was this review helpful to you?
5.0 out of 5 stars Porcupine principle 5 Dec 2010
Format:Hardcover
The book content is great - inspirational even.
Sadly the condition of the book was not so great - there was a split in the paper through about 12 pages in the middle.
Comment | 
Was this review helpful to you?
Search Customer Reviews
Only search this product's reviews

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
 

Search Customer Discussions
Search all Amazon discussions
   


Look for similar items by category


Feedback