Product Description
With so many start-ups struggling to survive beyond their first year of trading, what are the key things that will ensure a business makes the right start? Multi-million copy selling author Ken Blanchard returns with much-needed advice on how to create and sustain a successful business, delivered in the inimitable ONE MINUTE style. THE ONE MINUTE ENTREPRENEUR focuses on three key areas: 1. Finance and how to manage your money effectively 2. People and the importance of empowerment 3. Customers and how to take care of them Why one minute you may ask? Well, in the words of Ken Blanchard, the best advice we ever received was given in less than a minute. THE ONE MINUTE ENTREPRENEUR contains all the short but meaningful insights that we've come to expect from this publishing phenomenon, delivered in a highly accessible way and with a splash of wry humour.
From the Publisher
I'm very proud to say I am Ken Blanchard's UK publisher for this book. I had the pleasure of hearing Ken speak at a conference recently and got to meet him afterwards. You might think a guy who has been around as long as Ken has might have said all he has to say already. Not a bit of it! Ken is as engaging and insightful as ever, and a great story-teller to boot. He knows how to keep an audience in the palm of his hand. You can clearly see why Ken has been inducted into the Amazon Hall of Fame as one of the 25 bestselling authors EVER! Quite an achievement. For all those budding entrepreneurs out there, I hope this book gives you the motivational lift you need to go and create the business you've always dreamed of. Let's not forget, that's exactly how Ken started out - by building the business of his dreams. It worked for him and it can work for you too. Enjoy, and please post your comments on the book here on Amazon once you've read it.
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