Fables can be an effective way to communicate if the fable is based on something that everyone can relate to. If you make a living getting paid thousands of dollars for speaking just a few minutes, you'll really relate to this book. Oh, you don't do that? I guess the fable won't work as well if you run a pizza shop, clean drains, or sell bicycles.
The book's second problem is that the authors are trying to cram in too much information. The One Minute Manager had three points in it. This book has dozens. As a result, you get lots of lists that you won't quite understand unless you've read all the other books referenced here.
If you want to be an entrepreneur, my advice would be to skip this book and read something about what someone has done in your line of business that's not being duplicated near where you are. You'll understand that kind of book much better, and you'll get more benefit from your reading.
I think that the wonderful Ken Blanchard is spreading himself too thin if he thought this was a well-done book that would help millions of entrepreneurs.
Amazon Home
