While most of the reviews are positively glowing (and rightly so) there are some naysayers here. Granted, a few don't understand the instructions. I understood them fine, but it seems not everyone is a natural 'visualizer', and are put off by the descriptions. (Hint - it's like when the trainer at the gym tells you to concentrate on your biceps contracting all the way when you're doing curls, the mental part pushes the physical to make it that much more effective, which is where things really count). And, the poor woman who has an undiagnosed illness and says the exercises have stretched her skin - they simply cannot stretch the skin. I have had to ease up on the cheek exercises because I wind up with over-pronounced cheeks that change my face a bit (so I only do it once a day, not twice. It's that effective). Unfortunately, her illness is what is causing her skin to lose elasticity and age (likely something causing inflammation), so it's a shame that the thing that can help her is in the trash bin.
I have been doing these exercises since the day I bought the book seven years ago. At age 30, I was already seeing my mother's jowels on my own jaw, and didn't relish the idea of looking more and more like a bulldog as I got older. Within a week they were diminished significantly, and at age 37, I don't even have jowel 'buds'. I can't imagine what I'd look like had I not stumbled upon this book. And I only do the routine once a day, not twice, so I have room to step it up when I'm in my 40s. The only place I have fine lines is under my eyes, but I don't have crowsfeet or laugh lines, and my nasal-labial folds just simply never deepened, they barely exist. My dreadfully thin lips actually have a raised lipline now, and my eyebrows are high and firm. People mistake me for being in my mid 20s on a regular basis, and I don't mind that at all!
I can see why some may think these reviews are fake, we just don't have 'miracle' fixes these days. These exercises are still a well-kept secret as the expensive creams are what's all the rage, but unfortunately they just don't do anything other than give you soft skin or temporarily firm. And people need to be willing to do a bit of work, nothing that's real is completely effortless. For the lady who thought it took too much time (10 minutes max a day? I do it in five and the results are still amazing) and gave the book to a charity shop, there is a stranger out there with far better skin than yours, and I bet she thanks you very much! And is £10,000 to get your face cut apart, suctioned, pulled and stapled really a better option? Or botox jabs at £300 a pop, every 6 months until your face becomes contorted with hard spots all over?
I came here today to get the link for this book to send to a new friend who nearly fell off her chair when she found out how old I am. She's 30, the same age as when I started, so she'll be able to enjoy decades of causing people to fall off their chairs.