"a wake-up call and a compelling vision of a desirable future" - Strategy & Business
."..his book presents his ideas with panache." - Globe & Mail
."..a wonderfully written book that helps readers become the change they want to see, declaring that 'Though the pages that follow are filled with examples ... I don't want you to follow an example, but to be the example.'" - Jack Covert, 800 CEO READ
"This is a good book. And you should read it, mark it up with a pencil, and then read it again." - Triple Pundit
About the Author
Umair Haque is the Director of the London-based Havas Media Lab and heads Bubblegeneration, a strategy lab that helps discover strategic innovation. He studies the economics of the future: the impact that new technologies, management innovations, and shifting consumer preferences will exert tomorrow on the industries and markets of today.