- Jubilee offer: spend £10 or more on any product sold by Amazon.co.uk on or before June 6 and you can buy "The Diamond Jubilee - A Classical Celebration Album" for just £2.50. Here's how (terms and conditions apply)
 Trade In this Item for up to £9.45
Get an extra £5 when you trade in books worth £10 or more until June 30, 2012. Trade in The Modernist for an Amazon.co.uk gift card of up to £9.45, which you can then spend on millions of items across the site. Trade-in values may vary (terms apply). Find more products eligible for trade-in.
|
Special Offers and Product Promotions
Frequently Bought Together
Product details
|
Product Description
Product Description
After going through an eclectic, baroque, and iconic phase, today s design is again taking its visual cues from functionalism and pragmatism. Young graphic designers and illustrators are working in a way that is influenced by the principles of classic modernism. They avoid excess or exaggeration to create enduring work of the highest quality. The Modernist is a collection of work in graphic design and illustration that is created with minimal intrusions. The deliberately limited palette of colors, tools, and geometric forms that it uses makes the work seem both contemporary and timeless. The book makes clear that today s work does not simply copy the classic design of the 1960s and 1970s. Rather, it seamlessly includes the best aspects of the 1990s such as vector graphics and construction. Although computers do not dominate this design, they are clearly used as tools to play with elements that did not yet exist in the past and to merge the components and styles at hand in the best possible way. The Modernist documents the current trend of a reduced, matter-of-fact, and practical design approach. It presents examples of unobtrusive but effective design solutions that appear to have been created in a past era. Instead, the book shows that it is only our idealistic conception of modernism that gives earlier work attributes that it never actually had.
Suggested Tags from Similar Products(What's this?)Be the first one to add a relevant tag (keyword that's strongly related to this product)
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
What Other Items Do Customers Buy After Viewing This Item?
Customer Reviews
There are no customer reviews yet on Amazon.co.uk.
5 star
4 star
3 star
2 star
1 star
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
5 reviews
10 of 11 people found the following review helpful
No written content? Really?
24 Aug 2011
Format:Paperback
As a previous reviewer wrote, this book is a nice object. It is beautifully printed, well-designed, and the selected images are uniformly of high quality. But not a word of written comment? Seriously? The short paragraph on the back cover (essentially the same as the product description on the Amazon page) is the ONLY written commentary of the entire book! So what readers are getting is a group of pretty pictures by contemporary and not-widely known designers. The images are united by a clean and dominantly retro aesthetic and you can like the work, dislike it, use it as visual inspiration. . . but context please??? Make that up for yourself, I guess.
The product description above notes "Instead, the book shows that it is only our idealistic conception of modernism that gives earlier work attributes that it never actually had." Please describe this "idealistic conception" and the "attributes" that the earlier work never had? I think it is a huge leap over a gaping chasm to make that claim. While I do personally like the work showcased in this book, I am left hanging to draw my own assumptions about it. Nothing about this book furthers, challenges, disputes whatever ideas I have of modernism. It is a wasted opportunity. There are plenty of people willing to bash modernism and, sadly, here are two editors who apparently find value in it but their support for it, by lack of written content, is more lip service than rallying cry.
The product description above notes "Instead, the book shows that it is only our idealistic conception of modernism that gives earlier work attributes that it never actually had." Please describe this "idealistic conception" and the "attributes" that the earlier work never had? I think it is a huge leap over a gaping chasm to make that claim. While I do personally like the work showcased in this book, I am left hanging to draw my own assumptions about it. Nothing about this book furthers, challenges, disputes whatever ideas I have of modernism. It is a wasted opportunity. There are plenty of people willing to bash modernism and, sadly, here are two editors who apparently find value in it but their support for it, by lack of written content, is more lip service than rallying cry.
5 of 5 people found the following review helpful
Eye Candy
29 July 2011
Format:Paperback|Amazon Verified Purchase
This is such a cool book! From the cover paper stock to the paper stock of the interior pages, it's fine attention to detail like this that's not so common in books these days. Each page comes alive and commands your full attention. While the colors are bright, they also have that retro, dull look which plays up the theme. If you're a fan of design where old is new again, you need to pick this up. Learning of so many new artists and designers alone makes the book worth it. Only 4 stars because I would've liked to see more new ideas rather than so many that literally lifted from the originals. The artist featured on the cover is the only one that really blew me away with originality. Still, I know it's definitely a book I'll flip to over and over again for inspiration!
Awesome Book
18 May 2012
Format:Paperback|Amazon Verified Purchase
Bought this as a gift for a Graphic Designer, the giftee loved it! I'm not that familiar with the design in the book itself, so this review is just based on feedback I got from the giftee.
Were these reviews helpful?
Let us know
Listmania!
|
|
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
