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Product Description
Product Description
Shortlisted for the CMI Management Book of the Year Competition 2011, Commuters' Read Category
The Mobile MBA delivers all the knowledge you need to fast track your career – this is your portable business coach, explaining MBA skills, models and applications and showing you how to put the grand theory and big talk into practice.
Packaged with 11 Skill-Pills, one for each chapter of the book, these can be downloaded to your smart phone, tablet or computer so you can get access to up-to-date advice on the move so you can apply your new skills where and when you need them.
From the Back Cover
Is your career progressing as fast as you want it to? Do you love your job, but think you could benefit from a business school education? The Mobile MBA delivers all the knowledge you need to fast track your career.
The Mobile MBA is your portable business coach. It explains MBA skills, models and applications and shows you how to put the grand theory and big talk into practice.
The Mobile MBA comes complete with 11 free video Skill-Pills, which can be downloaded to your smart phone, tablet or computer. Get access to up-to-date advice on the move so you can apply your new skills where and when you need them.
The Mobile MBA is packaged with 11 free Skill-Pills, one for each chapter of the book:
- The world of strategy
- Marketing
- Finance and accounting
- Human capital
- Operations, technology and change
- Lead your team
- Dealing with colleagues
- Managing across the organisation
- Managing yourself
- The daily skills of management
- Manage your career
Skill-Pills:
A Skill-Pill is a brief training video that can be downloaded to your smart phone, tablet or computer and provides you with the skills and information needed to complete a task, wherever you are.
Skill-Pills can be accessed straight from your smart phone by scanning the QR code on the inside back cover of the book.
You will be taken to the entrance page of The Mobile MBA portal, giving you access to 11 free Skills-Pills. The remaining Skill-Pills are available to purchase separately. A URL is also available below the QR code to manually enter into your device.
Jo Owen
Jo Owen has an MBA and knows what it takes to succeed in today’s business world. As a top authority on leadership, he practises what he preaches. He has worked with over 100 of the best (and one or two of the worst) organisations in Asia, Europe and North America. He was a partner at Accenture, started a bank, built a business in Japan and is a founder of five national charities. He is a top corporate coach and speaker on leadership and the bestselling author of How to Manage,How to Sell,How to Influence and How to Lead, the UK’s number one book on leadership. He can be reached at jo.owen@leadershippartnership.com.
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Customer Reviews
It's also exciting to see the serious interaction with new technologies to ensure that the content truly is mobile - which means that management learning can truly be embedded in the professional work environment. I'm looking forward to taking my own first 'skill pill' in the coming weeks.
Sharath Jeevan
CEO, Teaching Leaders
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