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The Long and the Short of it: A Guide to Finance and Investment for Normally Intelligent People Who Aren't in the Industry
The Long and the Short of it: A Guide to Finance and Investment for Normally Intelligent People Who Aren't in the Industry
John Kay
Average Customer Review: 4.5 out of 5 stars  See all reviews (38)
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This book provides a guide to the complexities of modern finance, both the basics of investment and the sophisticated innovations of the modern financial system. It explains how twice in the last decade - in the new economy bubble and the credit crunch - the follies of finance have threatened the... Read More

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